Black rice paddy
Smart Rank ⓘ
44/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Experience the unique nutty flavor of Black rice paddy, a delicious alternative to regular rice that enhances your meals.
- Packed with antioxidants, Black rice paddy helps protect your body from oxidative stress, promoting overall health and wellness.
- This nutrient-dense rice is high in fiber and iron, making it an excellent choice for those seeking a healthier diet.
- Perfect for culinary experimentation, Black rice paddy offers a distinct taste that sets it apart from traditional rice varieties.
Market-Based Score (India)
66/100 (3.30/5)
Decent Black rice paddy shows strong potential but faces challenges in brand strength and pricing.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 5★ | 1 |
Total / Avg | 5.00★ | 1 |
Consensus:
5.00★ from 1 total reviews
Key Features
Category | Rice |
---|---|
Color | Black |
Flavor | Nutty and slightly sweet |
Nutrients | High in antioxidants, fiber, iron |
Pros | High in antioxidants, nutrient-dense, unique flavor |
Cons | More expensive than white rice, longer cooking time, limited availability |
Details
Black rice paddy is a type of rice that is known for its unique black color and nutty flavor. It is a highly nutritious variety of rice that is rich in antioxidants, vitamins, and minerals.
Key Features:
1. Rich in antioxidants: Black rice paddy is known for its high levels of antioxidants, which help protect the body from oxidative stress and inflammation.
2. Nutrient-dense: This type of rice is high in fiber, iron, and other essential nutrients that are beneficial for overall health.
3. Distinct flavor: Black rice paddy has a nutty and slightly sweet flavor that sets it apart from other types of rice.
For whom:
Black rice paddy is great for individuals looking to add more nutrients and antioxidants to their diet. It is also a good option for those who are looking to experiment with different types of rice and flavors.
Pros:
1. High in antioxidants
2. Nutrient-dense
3. Unique flavor
Cons:
1. Can be more expensive than regular white rice
2. Longer cooking time compared to white rice
3. Availability may be limited in some areas
Key Features:
1. Rich in antioxidants: Black rice paddy is known for its high levels of antioxidants, which help protect the body from oxidative stress and inflammation.
2. Nutrient-dense: This type of rice is high in fiber, iron, and other essential nutrients that are beneficial for overall health.
3. Distinct flavor: Black rice paddy has a nutty and slightly sweet flavor that sets it apart from other types of rice.
For whom:
Black rice paddy is great for individuals looking to add more nutrients and antioxidants to their diet. It is also a good option for those who are looking to experiment with different types of rice and flavors.
Pros:
1. High in antioxidants
2. Nutrient-dense
3. Unique flavor
Cons:
1. Can be more expensive than regular white rice
2. Longer cooking time compared to white rice
3. Availability may be limited in some areas
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | High nutritional value and unique taste align well with health-conscious consumers. | FoodNavigator, Healthline |
Brand Strength | 20 | 10 | Brand recognition is moderate, with few established players in black rice market. | Euromonitor, Statista |
Category Momentum | 20 | 15 | Black rice is gaining popularity due to its health benefits and unique flavor. | Nielsen, Mintel |
Price Positioning | 20 | 10 | Premium pricing may limit accessibility for price-sensitive consumers. | MarketWatch, EconomicTimes |
Competition | 10 | 8 | Competition is increasing as more brands enter the organic rice segment. | BusinessStandard, FMCGNews |
Use-case Advantage | 5 | 3 | Limited use cases compared to more common rice varieties in everyday cooking. | FoodBusinessNews, ResearchGate |
Final Market Score | 100 | 66/100 (3.30/5) | Black rice paddy shows strong potential but faces challenges in brand strength and pricing. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High nutritional value and unique taste align well with health-conscious consumers.Sources: FoodNavigator, Healthline -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Brand recognition is moderate, with few established players in black rice market.Sources: Euromonitor, Statista -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Black rice is gaining popularity due to its health benefits and unique flavor.Sources: Nielsen, Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Premium pricing may limit accessibility for price-sensitive consumers.Sources: MarketWatch, EconomicTimes -
Competition 8/10
Weight: 10Contribution: 8Rationale: Competition is increasing as more brands enter the organic rice segment.Sources: BusinessStandard, FMCGNews -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Limited use cases compared to more common rice varieties in everyday cooking.Sources: FoodBusinessNews, ResearchGate
Summary
Black rice paddy shows strong potential but faces challenges in brand strength and pricing.
Quick Compare

Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- Rich in nutrients and antioxidants
- Unique flavor and texture enhances dishes
- Versatile for various culinary uses
⚠️ What to Watch
- Longer cooking time compared to white rice
- Higher price point than regular rice
- Limited availability in some regions

Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- High-quality, authentic Bhagalpuri Katarni Chuda with a rich flavor.
- Freshness maintained due to real-time packing process.
- Versatile product suitable for various recipes and snacks.
⚠️ What to Watch
- Some buyers reported issues with packaging integrity during shipping.
- Price considered slightly high compared to similar products.
- Limited availability in certain regions, making it hard to purchase.

Rs.449.00
⭐ Reviews Summary
✅ What Users Love
- Rich in nutrients and fiber
- Organic and healthy option for meals
- Unique flavor and texture compared to regular rice
⚠️ What to Watch
- Higher price compared to conventional rice
- Longer cooking time may be inconvenient
- Availability can be limited in some regions

Rs.490.00
⭐ Reviews Summary
✅ What Users Love
- Rich, aromatic flavor enhances dishes.
- High fiber content promotes healthy digestion.
- Naturally aged for superior taste and quality.
⚠️ What to Watch
- Longer cooking time compared to white rice.
- Some users find it slightly more expensive.
- Texture may be too chewy for some preferences.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Black rice paddy Estimated Delivery: 2-3 days
In Stock
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Rs.250.00 Rs.400.00 COD
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GO TO STORE GO TO STORE |
Black rice paddy Estimated Delivery: 2-3 days
In Stock
COD
|