Aranyaka Karuppu Kavuni BOILED Black RiceForbidden Rice 20

0 reviews

Smart Rank ⓘ 61/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy the convenience of pre-boiled Aranyaka Karuppu Kavuni Black Rice, making meal prep quick and easy for busy households.
This unpolished black rice has a low glycemic index, making it a diabetic-friendly option for those managing their blood sugar levels.
Packed with antioxidants and fiber, this nutritious medium grain rice supports overall health while adding a unique flavor to your dishes.
Sustainably grown using healthy farming practices, this 2kg pack of black rice is a guilt-free choice for environmentally conscious consumers.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Aranyaka Karuppu Kavuni black rice offers health benefits but faces brand and price challenges.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	69
Total / Avg	4.40★	69

Consensus: 4.40★ from 69 total reviews

Rs.696.00 Rs.696.00

Best price from

Amazon.in

Key Features

Category	Food
Model	B09MR48KDD
Weight	2000g
Grain Type	Medium Grain
Processing	Unpolished and Boiled
Glycemic Index	Low
Farming Practices	Sustainable and Healthy
Pack Size	2kg

Details

Aranyaka Karuppu Kavuni BOILED Black Rice is a premium quality rice that is unpolished and boiled for convenience. It comes in a 2000g pack, making it perfect for households looking to add a nutritious and delicious grain to their diet.

Key Features:
- Medium Grain Black Rice
- Unpolished and Boiled for convenience
- Low Glycemic Index, making it Diabetic Friendly
- Grown using Sustainable and Healthy Farming practices
- Comes in a 2kg pack

This product is perfect for individuals looking to incorporate a healthy and nutritious rice alternative into their diet. Black rice is known for its high levels of antioxidants, fiber, and other essential nutrients that are beneficial for overall health.

Pros:
- Conveniently pre-boiled for quick and easy cooking
- Low Glycemic Index makes it suitable for individuals with diabetes
- Grown using sustainable and healthy farming practices for a guilt-free purchase

Cons:
- May have a stronger flavor compared to regular white rice
- Some people may find the color of the rice off-putting compared to traditional white or brown rice.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product's low glycemic index and unpolished nature align well with current health trends.	Healthline, Consumer Reports
Brand Strength	20	10	Aranyaka is recognized for its sustainable practices but lacks widespread brand recognition.	Brand Equity, Economic Times
Category Momentum	20	15	The demand for healthy and specialty rice is growing in India, driven by health-conscious consumers.	Nielsen, Mintel
Price Positioning	20	10	The price is competitive for specialty rice but may be perceived as high for average consumers.	MarketWatch, Statista
Competition	10	7	The market has several competitors in the health rice segment, impacting visibility.	FMCG News, Retail Dive
Use-case Advantage	5	4	Ideal for health-focused consumers, but limited appeal for general rice users.	FoodNavigator, Business Standard
Final Market Score	100	66/100 (3.30/5)	Aranyaka Karuppu Kavuni black rice offers health benefits but faces brand and price challenges.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The product's low glycemic index and unpolished nature align well with current health trends.

Sources: Healthline, Consumer Reports
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Aranyaka is recognized for its sustainable practices but lacks widespread brand recognition.

Sources: Brand Equity, Economic Times
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The demand for healthy and specialty rice is growing in India, driven by health-conscious consumers.

Sources: Nielsen, Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: The price is competitive for specialty rice but may be perceived as high for average consumers.

Sources: MarketWatch, Statista
Competition 7/10

Weight: 10

Contribution: 7

Rationale: The market has several competitors in the health rice segment, impacting visibility.

Sources: FMCG News, Retail Dive
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for health-focused consumers, but limited appeal for general rice users.

Sources: FoodNavigator, Business Standard

Summary

Aranyaka Karuppu Kavuni black rice offers health benefits but faces brand and price challenges.

Quick Compare

Aranyaka Karuppu Kavuni BOILED Black RiceForbidden Rice 20

Rs.696.00

⭐ Reviews Summary

✅ What Users Love

Nutritious and healthy option with low glycemic index.
Sustainably sourced and grown using healthy farming practices.
Rich flavor and unique texture compared to regular rice.

⚠️ What to Watch

Longer cooking time compared to conventional rice.
Higher price point than standard rice varieties.
Some users find the taste too earthy or strong.

Zeeba Classic Aged Basmati RiceExtra Long Rice 5 Kg

Rs.1,250.00

⭐ Reviews Summary

✅ What Users Love

Excellent aroma and flavor when cooked.
Grains remain separate and fluffy after cooking.
High quality and authentic aged basmati rice.

⚠️ What to Watch

Higher price compared to regular basmati rice.
Some customers report inconsistent grain length.
Occasional issues with packaging integrity.

Noor Basmati Rice - Fragrant 1kg

Rs.598.00

⭐ Reviews Summary

✅ What Users Love

Fragrant and aromatic, enhancing the flavor of dishes.
Non-sticky texture, making it easy to cook and serve.
Gluten-free and unpolished, appealing to health-conscious consumers.

⚠️ What to Watch

Some users reported inconsistent grain quality.
Higher price point compared to other rice brands.
Cooking times may vary, requiring adjustments for best results.

Ketolab Orzo Rice - Low Carb 5g

Rs.1,100.00

⭐ Reviews Summary

✅ What Users Love

Low in carbs, suitable for keto diet
High protein content per serving
Tastes similar to regular rice

⚠️ What to Watch

Texture may differ from traditional rice
Some users find it expensive
Limited availability in stores

Where to Buy

Flipkart

₹499.00

2-3 days · ⭐ 4.2/5

Buy

BigBasket

₹549.00

Same day · ⭐ 4.0/5

Buy

Reliance Fresh

₹599.00

N/A · ⭐ 4.3/5

More Supermarket

₹579.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Flipkart	499.00	2-3 days	4.2/5	Buy Now
BigBasket	549.00	Same day	4.0/5	Buy Now
Reliance Fresh	599.00	N/A	4.3/5	-
More Supermarket	579.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Aranyaka Karuppu Kavuni BOILED Black Rice(Forbidden Rice) 2000g \|Medium Grain,Unpolished,BOILED \| Low Glycemic Index-Diabetic Friendly\| 2kg[Grown using Sustainable and Healthy Farming practices] Estimated Delivery: 2-3 days In Stock	Rs.696.00 Rs.696.00 COD	GO TO STORE GO TO STORE
Aranyaka Karuppu Kavuni BOILED Black Rice(Forbidden Rice) 2000g \|Medium Grain,Unpolished,BOILED \| Low Glycemic Index-Diabetic Friendly\| 2kg[Grown using Sustainable and Healthy Farming practices] Estimated Delivery: 2-3 days In Stock COD