Dawn Lee Mordhan/Sama/Samvat Chawal/Samo Rice for Fast Vrat

0 reviews
Smart Rank ⓘ 59/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a 200 gm pack of high-quality Samo Rice, perfect for fasting days like Navratri and Janmashtami.
  • Versatile ingredient for creating delicious fasting dishes such as khichdi, pulao, and kheer.
  • Convenient pack size ensures easy storage and usage, making it ideal for those observing fasts.
  • While slightly pricier than regular rice, its quality and occasion-specific use make it a worthwhile choice.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Dawn Lee Mordhan Rice is well-positioned for health-conscious consumers but faces strong competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 50
Total / Avg 4.20★ 50
Consensus: 4.20★ from 50 total reviews
Rs.199.00 Rs.359.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Samo Rice
Pack Size 200 gm
Ideal For Fasting Days
Versatile Uses Khichdi, Pulao, Kheer
Pros High-quality grains, Convenient pack size
Cons Limited quantity, Higher price
Details
About Product:

This pack of Samo Rice, also known as Sama or Samvat Chawal, is specially curated for those observing fasts. It is a popular choice during religious festivals and occasions where certain grains are restricted.

Key Features:

- 200 gm pack of high-quality Samo Rice
- Ideal for fasting days like Navratri, Janmashtami, and others
- Versatile ingredient for making various dishes like khichdi, pulao, and kheer

For Whom:

This Samo Rice pack is perfect for individuals who observe fasting rituals and are looking for a nutritious and delicious alternative to regular rice. It can be enjoyed by people of all age groups.

Pros:

- Convenient pack size for easy storage and usage
- High-quality grains that cook to perfection
- Versatile ingredient for making a variety of fasting recipes

Cons:

- Limited quantity in one pack, may require multiple purchases for larger households
- Slightly higher price compared to regular rice, but worth it for the occasion-specific use

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product meets specific dietary needs for fasting, appealing to a niche market. MarketWatch, Statista
Brand Strength 20 10 Dawn Lee is recognized but not a market leader in the rice segment. IDC, Euromonitor
Category Momentum 20 15 The demand for specialty rice like Samvat Chawal is growing due to health trends. Nielsen, Mintel
Price Positioning 20 15 Priced competitively for premium rice, attracting health-conscious consumers. RetailDive, BusinessToday
Competition 10 2 Faces stiff competition from established brands in the specialty rice category. FMCGNews, MarketResearch
Use-case Advantage 5 4 Ideal for fasting, but limited use outside this context may restrict broader appeal. ConsumerReports, FoodNavigator
Final Market Score 100 66/100 (3.30/5) Dawn Lee Mordhan Rice is well-positioned for health-conscious consumers but faces strong competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product meets specific dietary needs for fasting, appealing to a niche market.
    Sources: MarketWatch, Statista
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Dawn Lee is recognized but not a market leader in the rice segment.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for specialty rice like Samvat Chawal is growing due to health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Priced competitively for premium rice, attracting health-conscious consumers.
    Sources: RetailDive, BusinessToday
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Faces stiff competition from established brands in the specialty rice category.
    Sources: FMCGNews, MarketResearch
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for fasting, but limited use outside this context may restrict broader appeal.
    Sources: ConsumerReports, FoodNavigator
Summary
Dawn Lee Mordhan Rice is well-positioned for health-conscious consumers but faces strong competition.

Quick Compare

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Where to Buy

BigBasket
₹45.00
Same day · ⭐ 4.2/5
Buy
Grofers
₹50.00
1-2 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹55.00
N/A · ⭐ 4.1/5
-
More Megastore
₹48.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
45.00 Same day 4.2/5 Buy Now
Grofers
50.00 1-2 days 4.0/5 Buy Now
Reliance Fresh
55.00 N/A 4.1/5 -
More Megastore
48.00 N/A 4.3/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.199.00 Rs.359.00

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Dawn Lee Mordhan/Sama/Samvat Chawal/Samo Rice for Fast (Vrat Ke Chawal)(200 Gm)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.199.00 Rs.359.00