Godrej Locking Solutions and Systems Godrej Nupur 100 Natural Heena 200 Gm Pouch

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Godrej Nupur Henna holds a strong position in the Indian market due to its brand strength, natural ingredients, and competitive pricing.
Rs.80.00 Rs.80.00
Best price from Amazon.in Amazon.in

Details

Godrej Locking Solutions and Systems Godrej Nupur 100 Natural Heena 200 Gm Pouch

Godrej Nupur 100% Natural Heena in a 200 gm pouch is a premium quality hair color product that is made from pure henna leaves without any added chemicals or preservatives.

Key Features:
- Made from 100% natural henna leaves - Free from chemicals and preservatives - Gives a rich and vibrant color to hair - Helps in conditioning and strengthening hair

For whom:
This product is suitable for those looking for a natural and safe hair coloring option. It is ideal for individuals who want to cover gray hair or add a glossy shine to their hair.

Pros:
- Natural and chemical-free - Conditions and strengthens hair - Provides a long-lasting color - Easy to apply and rinse off

Cons:
- May take longer to show color results compared to chemical hair dyes - The packaging could be improved for easier application.

Overall, Godrej Nupur 100% Natural Heena is a great choice for those who prefer natural hair care products and want to enhance their hair color without using harsh chemicals.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Henna product with 100% natural ingredients aligns with current market trends. Euromonitor
Brand Strength 20 18 Godrej is a trusted brand in India known for quality products. Brand Equity
Category Momentum 20 15 Growing demand for natural beauty products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar henna products in the market. Retail360
Competition 10 10 Facing competition from other established henna brands in India. Business Today
Use-case Advantage 5 3 Offers long-lasting color and conditioning benefits for hair. Vogue
Final Market Score 100 76/100 (3.80/5) Godrej Nupur Henna holds a strong position in the Indian market due to its brand strength, natural ingredients, and competitive pricing.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Godrej Locking Solutions and Systems Godrej Nupur 100 Natural Heena 200 Gm Pouch

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Rs.80.00 Rs.80.00