Fruiser Moisturising Shower Gel Apple 800 ml

Fruiser Moisturising Shower Gel Apple 800 ml

The Fruiser Apple Moisturizing Shower Gel is a luxurious body wash that is specially formulated to nourish and moisturize the skin while providing a refreshing and fruity scent.

Key Features: - Contains apple extract to help hydrate and soften the skin - Enriched with Vitamin E for additional nourishment - Leaves skin feeling soft, smooth, and revitalized - Free from harmful chemicals such as parabens and sulfates

For whom: - Suitable for all skin types - Ideal for those looking for a hydrating and fragrant shower gel - Perfect for daily use

Pros: - Moisturizes and hydrates the skin effectively - Fruity apple scent is refreshing and long-lasting - Gentle formula that is suitable for sensitive skin

Cons: - Some may find the scent too strong - The bottle size may be too large for travel purposes

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large size and moisturizing properties meet consumer needs	Retail Insight
Brand Strength	20	18	Strong brand reputation and customer loyalty	Brand Equity
Category Momentum	20	15	Growing demand for body wash gels in Indian market	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products	Price Watch
Competition	10	0	Intense competition from established and new brands	Market Analysis
Use-case Advantage	5	3	Offers long-lasting fragrance and skin hydration	Consumer Reports
Final Market Score	100	66/100 (3.30/5)	Strong brand with competitive pricing and features, facing tough competition

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—