Friends Premium Disposable Underpads with Soft Super Absorbency, 60x90 cm, Pack of 6

These disposable underpads from Friends Premium are designed for maximum comfort and protection. Made with a soft top layer and super absorbent core, they provide reliable leak protection for beds, chairs, and other surfaces. Each pad measures 60x90 cm and comes in a pack of 6.

Key features of these underpads include their softness, absorbency, and large size. They are perfect for those who need extra protection against leaks and accidents, whether at home or while traveling. The disposable design makes them convenient and easy to use.

These underpads are ideal for anyone who may experience incontinence, bedwetting, or other issues that require extra protection. They are also great for caregivers who need to protect furniture and bedding from spills and accidents. The large size and absorbent core make them versatile and reliable.

Pros: - Soft and comfortable - Super absorbent - Large size for maximum coverage Cons: - Disposable design may not be as eco-friendly - Some users may prefer reusable options for long-term use

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Large size and super absorbency meet consumer needs effectively.	—
Brand Strength	20	10	Friends Premium is a recognized brand in the hygiene sector.	—
Category Momentum	20	15	Growing demand for disposable underpads in Indian market.	IDC
Price Positioning	20	10	Competitively priced compared to similar products in the market.	—
Competition	10	6	Facing moderate competition from other premium brands.	—
Use-case Advantage	5	5	Suitable for elderly care and post-surgery use.	—
Final Market Score	100	66/100 (3.30/5)	Friends Premium Disposable Underpads offer competitive features and pricing in a growing market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—