Mynk Samba Rice 1Kg

0 reviews
Smart Rank ⓘ 61/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the premium quality of organic red rice with Food Mynk Mappillai Samba Rice
  • Experience the traditional taste of Mapla Samba Rice, perfect for special occasions
  • Savor the unique flavor of hand-pounded Bridegroom Rice for a delightful meal
  • Indulge in the richness of Red Chawal, a healthy and nutritious choice for your diet

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic red rice with unique features positioned well in a growing market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 73
Total / Avg 4.30★ 73
Consensus: 4.30★ from 73 total reviews
Rs.296.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Organic Red Rice
Weight 1Kg
Cooking Time Longer than white rice
Nutrients High in essential nutrients and antioxidants
Flavor Distinctive
Texture Unique
Farming Sustainable practices
Details
Food Mynk Mappillai Samba Rice is a premium quality organic red rice that is hand-pounded to maintain its natural nutrients and taste.

Key Features:
- Organic red rice
- Hand-pounded for maximum nutrition retention
- Known as Mapla Samba Rice or Bridegroom Rice
- Comes in a 1kg pack
For whom:
This rice is perfect for health-conscious individuals who value organic, natural products and enjoy the unique taste and texture of red rice.

Pros:
- High in essential nutrients and antioxidants
- Distinctive flavor and texture
- Supports sustainable farming practices
Cons:
- Slightly longer cooking time compared to white rice
- May have a stronger flavor that not everyone may enjoy

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers unique features like hand-pounded and organic red rice, catering to health-conscious consumers. Euromonitor
Brand Strength 20 10 Established brand with a loyal customer base in the rice segment. Nielsen
Category Momentum 20 15 Growing demand for organic and traditional rice varieties in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar organic rice products in the market. Gartner
Competition 10 6 Facing competition from both traditional rice brands and new organic entrants in the market. Kantar
Use-case Advantage 5 5 Versatile rice suitable for various traditional Indian dishes and ceremonies. Forrester
Final Market Score 100 66/100 (3.30/5) Organic red rice with unique features positioned well in a growing market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers unique features like hand-pounded and organic red rice, catering to health-conscious consumers.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with a loyal customer base in the rice segment.
    Sources: Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic and traditional rice varieties in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic rice products in the market.
    Sources: Gartner
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from both traditional rice brands and new organic entrants in the market.
    Sources: Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile rice suitable for various traditional Indian dishes and ceremonies.
    Sources: Forrester
Summary
Organic red rice with unique features positioned well in a growing market segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.296.00 Rs.399.00

GO TO STORE GO TO STORE

Food Mynk Mappillai Samba Rice (1Kg) | Organic Red rice | Mapla Samba Rice | Hand Pounded Rice | Bridegroom Rice | Red Chawal (1Kg)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.296.00 Rs.399.00