Britannia JimJam Pops - Vanilla Jammy Delight
Smart Rank ⓘ
70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Perfect snack for kids and adults who enjoy sweet treats
- Ideal for parties, picnics, and on-the-go snacking
- Unique twist on traditional cream biscuits
- Convenient packaging for easy sharing and portability
Market-Based Score (India)
66/100 (3.30/5)
Decent Britannia JimJam Pops offers a unique and competitively priced snacking experience in the Indian market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 358 |
Total / Avg | 4.40★ | 358 |
Consensus:
4.40★ from 358 total reviews
Key Features
Category | Snack |
---|---|
Weight | 350 gm |
Flavor | Vanilla and Jam |
Packaging | Convenient pops |
Target Audience | Kids and adults |
Usage | Parties, picnics, on-the-go |
Pros | Unique twist on traditional biscuits |
Cons | May be too sweet for some |
Details
Key Features: - Crunchy cookie with a creamy vanilla center and jammy filling - Convenient pops easy to share and enjoy on the go - Perfect balance of sweetness and crunchiness
For whom: - Perfect snack for kids and adults alike who enjoy a sweet treat - Ideal for parties, picnics, and on-the-go snacking
Pros: - Unique and fun twist on traditional cream biscuits - Convenient packaging for easy sharing and portability - Delicious combination of flavors that will satisfy any sweet tooth
Cons: - May be too sweet for some individuals - Limited availability in certain regions
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Unique combination of flavors and textures appealing to Indian consumers | Livemint, Business Today |
Brand Strength | 20 | 10 | Britannia's strong brand reputation and consumer trust | Business Standard, The Hindu |
Category Momentum | 20 | 15 | Growing demand for innovative snack options in Indian market | Mint, ET Retail |
Price Positioning | 20 | 10 | Competitively priced for the value offered in the snacks & sweets category | Moneycontrol, The Economic Times |
Competition | 10 | 6 | Facing competition from established and emerging snack brands in the market | CNBC TV18, Financial Express |
Use-case Advantage | 5 | 5 | Convenient snack for on-the-go consumption or tea-time indulgence | The Times of India |
Final Market Score | 100 | 66/100 (3.30/5) | Britannia JimJam Pops offers a unique and competitively priced snacking experience in the Indian market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Unique combination of flavors and textures appealing to Indian consumersSources: Livemint, Business Today -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Britannia's strong brand reputation and consumer trustSources: Business Standard, The Hindu -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for innovative snack options in Indian marketSources: Mint, ET Retail -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for the value offered in the snacks & sweets categorySources: Moneycontrol, The Economic Times -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from established and emerging snack brands in the marketSources: CNBC TV18, Financial Express -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient snack for on-the-go consumption or tea-time indulgenceSources: The Times of India
Summary
Britannia JimJam Pops offers a unique and competitively priced snacking experience in the Indian market.
Quick Compare

Rs.120.00
⭐ Reviews Summary
✅ What Users Love
- Delicious combination of crunchy cookie and creamy filling
- Unique jammy center adds a delightful twist
- Convenient packaging for sharing or snacking
⚠️ What to Watch
- Some find the sweetness overwhelming
- Texture may be too crunchy for some preferences
- Limited availability in certain regions

Rs.1,349.00
⭐ Reviews Summary
✅ What Users Love
- High quality almonds with great taste and crunchiness
- Rich source of protein and fiber, promoting health benefits
- Convenient value pack size for regular use
⚠️ What to Watch
- Some customers reported issues with packaging integrity
- Price may be higher compared to other brands
- Occasional complaints about stale or old stock

Rs.999.00
⭐ Reviews Summary
✅ What Users Love
- High quality and fresh figs with great taste.
- Good packaging that preserves freshness.
- Nutritious and healthy snack option.
⚠️ What to Watch
- Higher price compared to other dried fruits.
- Some customers reported occasional spoilage.
- Limited availability in certain regions.

Rs.30.00
⭐ Reviews Summary
✅ What Users Love
- Great taste, especially the cheddar cheese flavor
- Healthy snack option for kids, school tiffin, and travel
- Convenient packaging for on-the-go consumption
⚠️ What to Watch
- Some users found the puffs to be too dry
- Limited quantity in each pack (20g)
- Price point may be higher compared to similar products
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
---|---|---|---|
![]() |
Britannia JimJam Pops - Crunchy Open Cookie with Vanilla cr?me and Jammy Center| 350 gm | A New Way to savour cr?me bisuits Estimated Delivery: 2-3 days
In Stock
|
Rs.97.00 Rs.120.00 COD
|
GO TO STORE GO TO STORE |
Britannia JimJam Pops - Crunchy Open Cookie with Vanilla cr?me and Jammy Center| 350 gm | A New Way to savour cr?me bisuits Estimated Delivery: 2-3 days
In Stock
COD
|