Britannia Toastea Rusk 668g
Smart Rank ⓘ
75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy a delicious and crispy snack with Britannia Rusk Toastea Premium Bake
- Made with high-quality ingredients for a satisfying crunch
- Ideal for tea time or snacking, perfect for anyone who loves flavorful snacks
- Convenient 668g pack, great for enjoying a tasty treat anytime
Market-Based Score (India)
66/100 (3.30/5)
Decent Britannia Rusk Toastea Premium Bake is well-positioned in the Indian snacks & sweets market with its premium quality and competitive pricing.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 4,999 |
Total / Avg | 4.40★ | 4,999 |
Consensus:
4.40★ from 4,999 total reviews
Key Features
Category | Snack |
---|---|
Weight | 668g |
Ingredients | High-quality ingredients |
Texture | Crispy |
Usage | Tea time or snacking |
Pros | Delicious and crispy |
Cons | May be too crunchy for some |
Allergy Info | Not suitable for those with nut allergies |
Details
Britannia Rusk Toastea Premium Bake is a delicious and crispy snack that is perfect for pairing with tea or coffee. Made with premium ingredients, it offers a unique and satisfying crunch with every bite.
Key Features:
- Made with high-quality ingredients
- Crispy and satisfying crunch
- Perfect for tea time or snacking
- Comes in a 668g pack
For whom:
Britannia Rusk Toastea Premium Bake is perfect for anyone who enjoys a crunchy and flavorful snack with their tea or coffee. It is also great for those looking for a convenient and delicious snack option to enjoy at any time of the day.
Pros:
- Delicious and crispy
- Convenient packaging
- Great for snacking or pairing with tea/coffee
Cons:
- May be too crunchy for some individuals
- Not suitable for those with nut allergies
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Large 668g pack size and premium bake quality align well with Indian consumer preferences | Retail360 |
Brand Strength | 20 | 15 | Britannia is a well-established and trusted brand in India | Brand Equity |
Category Momentum | 20 | 10 | Strong growth in demand for snacks & sweets in Indian market | Mintel |
Price Positioning | 20 | 10 | Competitively priced for its premium quality compared to similar products in the market | PriceWatch |
Competition | 10 | 6 | Facing moderate competition from other premium snack brands offering similar products | MarketInsights |
Use-case Advantage | 5 | 5 | Ideal for tea time snacking, a popular consumption occasion in Indian households | FoodTrends |
Final Market Score | 100 | 66/100 (3.30/5) | Britannia Rusk Toastea Premium Bake is well-positioned in the Indian snacks & sweets market with its premium quality and competitive pricing. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Large 668g pack size and premium bake quality align well with Indian consumer preferencesSources: Retail360 -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Britannia is a well-established and trusted brand in IndiaSources: Brand Equity -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Strong growth in demand for snacks & sweets in Indian marketSources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for its premium quality compared to similar products in the marketSources: PriceWatch -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from other premium snack brands offering similar productsSources: MarketInsights -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Ideal for tea time snacking, a popular consumption occasion in Indian householdsSources: FoodTrends
Summary
Britannia Rusk Toastea Premium Bake is well-positioned in the Indian snacks & sweets market with its premium quality and competitive pricing.
Quick Compare

Rs.130.00
⭐ Reviews Summary
✅ What Users Love
- Crispy texture that many enjoy.
- Rich flavor that pairs well with tea or coffee.
- Convenient packaging for easy storage.
⚠️ What to Watch
- Some find it too sweet for their taste.
- A few customers reported broken pieces in the package.
- Limited variety in flavors available.

Rs.45.00
⭐ Reviews Summary
✅ What Users Love
- Chemical and pesticide-free, appealing to health-conscious consumers.
- Naturally gluten-free, suitable for gluten-sensitive individuals.
- Light and crispy texture, perfect for snacking or adding to dishes.
⚠️ What to Watch
- Some customers found the packaging insufficient for freshness.
- A few users reported a lack of flavor compared to other brands.
- Price point considered high for the quantity offered.

Rs.120.00
⭐ Reviews Summary
✅ What Users Love
- High quality and fresh seeds
- Great taste and crunchiness
- Nutritious snack option with good health benefits
⚠️ What to Watch
- Packaging could be improved for resealability
- Some customers found them slightly overpriced
- Occasional reports of broken or damaged seeds
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Britannia Rusk Toastea Premium Bake, 668g, Brown Estimated Delivery: 2-3 days
In Stock
|
Rs.130.00 Rs.130.00 COD
|
GO TO STORE GO TO STORE |
Britannia Rusk Toastea Premium Bake, 668g, Brown Estimated Delivery: 2-3 days
In Stock
COD
|