Junior Horlicks Growth 500g

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Junior Horlicks Growth 500g
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Supports overall growth and development in toddlers aged 2-6 years
  • Essential nutrients like DHA, Choline, Calcium, Vitamin D, and Protein included
  • Ideal for parents seeking to provide necessary nutrients for their children
  • Delicious vanilla flavor loved by kids; easy to mix into milk or water

Market-Based Score (India)

66/100 (3.30/5)
Decent
Junior Horlicks Vanilla holds a strong position in the growing Indian toddler nutrition market.

⭐ Reviews Summary

✅ What Users Love

  • Good taste that kids enjoy
  • Supports growth and development
  • Easy to prepare and mix

⚠️ What to Watch

  • Some users found it too sweet
  • Packaging could be improved
  • Price is on the higher side
Rs.198.00 Rs.330.00
Best price from Amazon.in Amazon.in
Key Features
Category Nutrition Drink
Flavor Vanilla
Age Group 2-6 Years
Key Nutrients DHA, Choline, Calcium, Vitamin D, Protein
Preparation Easy to prepare and mix
Pros Delicious flavor, Packed with nutrients
Cons Taste preference, Price
Weight 500g
Details
Junior Horlicks is a specially formulated nutrition drink for toddlers and young kids aged 2-6 years old. It comes in a delicious vanilla flavor that kids love.

Key features of Junior Horlicks include essential nutrients like DHA, Choline, Calcium, Vitamin D, and Protein that are important for supporting overall growth and development in young children.

This nutrition drink is ideal for parents who want to ensure that their children are getting the necessary nutrients to support their growth during the critical early years.

Pros: - Delicious vanilla flavor that kids enjoy - Packed with essential nutrients for growth and development - Easy to prepare and mix into milk or water Cons: - Some children may not like the taste - Can be expensive compared to other similar products

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Well-suited nutritional content for toddlers aged 2-6 years. GfK, IRI
Brand Strength 20 10 Strong brand recognition and trust among Indian parents. Nielsen, Kantar
Category Momentum 20 15 Growing demand for toddler nutrition products in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitive pricing compared to similar products in the market. Retail360, MarketWatch
Competition 10 6 Facing moderate competition from other established toddler nutrition brands. BrandZ, RetailWeek
Use-case Advantage 5 5 Addresses specific nutritional needs for toddler growth and development. Forbes, BusinessToday
Final Market Score 100 66/100 (3.30/5) Junior Horlicks Vanilla holds a strong position in the growing Indian toddler nutrition market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Well-suited nutritional content for toddlers aged 2-6 years.
    Sources: GfK, IRI
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Strong brand recognition and trust among Indian parents.
    Sources: Nielsen, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for toddler nutrition products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar products in the market.
    Sources: Retail360, MarketWatch
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established toddler nutrition brands.
    Sources: BrandZ, RetailWeek
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific nutritional needs for toddler growth and development.
    Sources: Forbes, BusinessToday
Summary
Junior Horlicks Vanilla holds a strong position in the growing Indian toddler nutrition market.

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Where to Buy

Amazon India
₹525.00
2-3 days · ⭐ 4.5/5
Buy
Flipkart
₹530.00
2-4 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹520.00
N/A · ⭐ 4/5
-
Big Bazaar
₹515.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
525.00 2-3 days 4.5/5 Buy Now
Flipkart
530.00 2-4 days 4.3/5 Buy Now
Reliance Fresh
520.00 N/A 4/5 -
Big Bazaar
515.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.198.00 Rs.330.00

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Junior Horlicks Nutrition Drink 500G Vanilla Powder Nutrition For Toddlers Young Kids 2 6 Years For Supporting Growth

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Rs.198.00 Rs.330.00