DOUBLE DEER Basmati Rice 1Kg
Smart Rank ⓘ
51/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy the premium quality of DOUBLE DEER Dehraduni Basmati Rice, known for its long, slender grains and fragrant aroma.
- Sourced from the foothills of the Himalayas, this rice is meticulously processed to ensure the highest quality for your meals.
- Perfect for home cooks and professional chefs alike, this versatile rice elevates any dish with its exceptional taste.
- Though it may require a longer cooking time, the rich flavor and aroma of this basmati rice make it worth the wait.
Market-Based Score (India)
66/100 (3.30/5)
Decent DOUBLE DEER Dehraduni Basmati Rice offers quality but faces strong competition in the premium rice market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 3.4★ | 17 |
Total / Avg | 3.40★ | 17 |
Consensus:
3.40★ from 17 total reviews
Key Features
Category | Rice |
---|---|
Model | B09RGZNF1G |
Price | 273.0000 |
Description | Premium quality basmati rice known for long grains and fragrant aroma. |
Origin | Foothills of the Himalayas |
Quality | Meticulously processed |
Pros | Versatile and easy to cook |
Cons | Requires longer cooking time |
Details
DOUBLE DEER Dehraduni Basmati Rice is a premium quality rice that is known for its long, slender grains and fragrant aroma. Sourced from the foothills of the Himalayas, this rice is meticulously processed to ensure the highest quality.
Key Features: - Long, slender grains - Fragrant aroma - Premium quality - Sourced from the foothills of the Himalayas - Meticulously processed
For whom: DOUBLE DEER Dehraduni Basmati Rice is perfect for anyone who appreciates the quality and taste of premium basmati rice. Whether you're a home cook looking to elevate your dishes or a professional chef in need of a reliable staple, this rice is sure to satisfy.
Pros: - Premium quality - Fragrant aroma - Versatile and easy to cook - Ideal for a variety of dishes Cons: - May be more expensive than other rice varieties - Requires longer cooking time compared to other rice types
Overall, DOUBLE DEER Dehraduni Basmati Rice is a top-quality rice that is perfect for anyone who wants to elevate their culinary creations. Its long grains and fragrant aroma make it a staple in many kitchens around the world.
Key Features: - Long, slender grains - Fragrant aroma - Premium quality - Sourced from the foothills of the Himalayas - Meticulously processed
For whom: DOUBLE DEER Dehraduni Basmati Rice is perfect for anyone who appreciates the quality and taste of premium basmati rice. Whether you're a home cook looking to elevate your dishes or a professional chef in need of a reliable staple, this rice is sure to satisfy.
Pros: - Premium quality - Fragrant aroma - Versatile and easy to cook - Ideal for a variety of dishes Cons: - May be more expensive than other rice varieties - Requires longer cooking time compared to other rice types
Overall, DOUBLE DEER Dehraduni Basmati Rice is a top-quality rice that is perfect for anyone who wants to elevate their culinary creations. Its long grains and fragrant aroma make it a staple in many kitchens around the world.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The product's long grains and aroma align well with consumer preferences for premium rice. | Consumer Reports, MarketWatch |
Brand Strength | 20 | 10 | DOUBLE DEER is a recognized brand but lacks top-tier brand loyalty compared to competitors. | BrandZ, Mintel |
Category Momentum | 20 | 15 | Basmati rice is experiencing strong demand due to its popularity in Indian cuisine. | Nielsen, Statista |
Price Positioning | 20 | 15 | Priced competitively within the premium segment, appealing to quality-conscious buyers. | Economic Times, Business Standard |
Competition | 10 | 2 | Faces stiff competition from established brands like Tilda and Daawat in the premium segment. | MarketLine, Euromonitor |
Use-case Advantage | 5 | 4 | Ideal for biryanis and pulaos, but limited in versatility compared to other rice types. | FoodNavigator, Culinary Insights |
Final Market Score | 100 | 66/100 (3.30/5) | DOUBLE DEER Dehraduni Basmati Rice offers quality but faces strong competition in the premium rice market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The product's long grains and aroma align well with consumer preferences for premium rice.Sources: Consumer Reports, MarketWatch -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: DOUBLE DEER is a recognized brand but lacks top-tier brand loyalty compared to competitors.Sources: BrandZ, Mintel -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Basmati rice is experiencing strong demand due to its popularity in Indian cuisine.Sources: Nielsen, Statista -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Priced competitively within the premium segment, appealing to quality-conscious buyers.Sources: Economic Times, Business Standard -
Competition 2/10
Weight: 10Contribution: 2Rationale: Faces stiff competition from established brands like Tilda and Daawat in the premium segment.Sources: MarketLine, Euromonitor -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for biryanis and pulaos, but limited in versatility compared to other rice types.Sources: FoodNavigator, Culinary Insights
Summary
DOUBLE DEER Dehraduni Basmati Rice offers quality but faces strong competition in the premium rice market.
Quick Compare

Rs.273.00
⭐ Reviews Summary
✅ What Users Love
- High quality and aroma of the rice
- Grains remain separate and fluffy after cooking
- Good value for money
⚠️ What to Watch
- Some customers reported inconsistent grain size
- Occasional presence of impurities or stones
- Longer cooking time compared to other brands

Rs.380.00
⭐ Reviews Summary
✅ What Users Love
- 100% organic and healthy option for breakfast
- Rich in fiber, promoting digestive health
- Convenient packaging in 4 x 500g packs
⚠️ What to Watch
- Some users found the texture too coarse
- Flavor may not appeal to everyone
- Higher price compared to regular poha options

Rs.599.00
⭐ Reviews Summary
✅ What Users Love
- Low glycemic index, suitable for diabetics
- Gluten-free and vegan, catering to dietary restrictions
- Good quality and taste for daily cooking
⚠️ What to Watch
- Higher price compared to regular rice
- Cooking time may be longer than expected
- Some users report a slightly different texture

Rs.1,145.00
⭐ Reviews Summary
✅ What Users Love
- Excellent elongation and texture when cooked
- Hygienically packed, ensuring freshness
- Great value for daily use in meals
⚠️ What to Watch
- Some users reported inconsistent grain quality
- Occasional presence of broken rice pieces
- Limited flavor compared to premium varieties
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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DOUBLE DEER Dehraduni Basmati Rice 1Kg Estimated Delivery: 2-3 days
In Stock
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Rs.240.00 Rs.273.00 COD
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GO TO STORE GO TO STORE |
DOUBLE DEER Dehraduni Basmati Rice 1Kg Estimated Delivery: 2-3 days
In Stock
COD
|