Britannia JimJam Pops - Vanilla Jammy 70gm
Smart Rank ⓘ
75/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Delicious combination of vanilla cr?me and jammy center for snack lovers seeking a new treat
- Convenient 70 gm pack size perfect for sharing with friends and family
- Adds a fun twist to traditional cream biscuits for fans of cream biscuits seeking something new
- Convenient grab-and-go pack size ideal for those looking for a tasty on-the-go snack
Market-Based Score (India)
76/100 (3.80/5)
Good value Innovative product with strong brand backing, facing competitive market
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 344 |
Total / Avg | 4.40★ | 344 |
Consensus:
4.40★ from 344 total reviews
Key Features
Category | Snack |
---|---|
Pack Size | 70 gm |
Flavor | Vanilla cr?me and Jammy Center |
Texture | Crunchy |
Pros | Delicious combination of flavors and textures |
Cons | May be too sweet for some; Not suitable for dairy or gluten allergies |
Details
Key Features: - Crunchy open cookie with vanilla cr?me and jammy center - Convenient 70 gm pack size - Unique twist on traditional cream biscuits
For whom: - Snack lovers looking for a new and exciting treat - Fans of cream biscuits looking for a twist on a classic - Perfect for sharing with friends and family
Pros: - Delicious combination of flavors and textures - Convenient grab-and-go pack size - Adds a fun twist to traditional cream biscuits
Cons: - May be too sweet for some individuals - Not suitable for those with allergies to dairy or gluten restrictions.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Unique combination of vanilla creme and jam filling stands out | Nielsen |
Brand Strength | 20 | 18 | Britannia is a trusted brand with strong market presence | Euromonitor |
Category Momentum | 20 | 15 | Growing demand for innovative snacks in Indian market | Mintel |
Price Positioning | 20 | 10 | Competitively priced for the value offered | GfK |
Competition | 10 | 8 | Facing competition from similar premium snack brands | IRI |
Use-case Advantage | 5 | 5 | Convenient snack for on-the-go consumption | Kantar |
Final Market Score | 100 | 76/100 (3.80/5) | Innovative product with strong brand backing, facing competitive market |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Unique combination of vanilla creme and jam filling stands outSources: Nielsen -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Britannia is a trusted brand with strong market presenceSources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for innovative snacks in Indian marketSources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for the value offeredSources: GfK -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing competition from similar premium snack brandsSources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient snack for on-the-go consumptionSources: Kantar
Summary
Innovative product with strong brand backing, facing competitive market
Quick Compare

Rs.20.00
⭐ Reviews Summary
✅ What Users Love
- Delicious combination of vanilla cream and jam center.
- Crunchy texture that appeals to many snack lovers.
- Convenient packaging for on-the-go snacking.
⚠️ What to Watch
- Some find the sweetness overwhelming.
- May not be suitable for those with dietary restrictions.
- Price point considered high for the quantity.

Rs.749.00
⭐ Reviews Summary
✅ What Users Love
- High quality and freshness of dates
- Rich flavor and natural sweetness
- Convenient packaging for storage and use
⚠️ What to Watch
- Higher price compared to other brands
- Some customers reported occasional dryness
- Limited availability in certain regions

Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- High quality and freshness of figs
- Rich in flavor and sweetness
- Convenient packaging for storage
⚠️ What to Watch
- Higher price compared to other dried fruits
- Some customers reported inconsistencies in size
- Occasional presence of seeds in the figs

Rs.100.00
⭐ Reviews Summary
✅ What Users Love
- Delicious and flavorful mix with a variety of ingredients.
- No palm oil, making it a healthier snack option.
- Convenient packaging for on-the-go snacking.
⚠️ What to Watch
- Some customers find it slightly overpriced for the quantity.
- Occasional complaints about inconsistency in ingredient quality.
- May contain excessive salt for some taste preferences.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Britannia JimJam Pops - Crunchy Open Cookie with Vanilla cr?me and Jammy Center| 70 gm | A New Way to savour cr?me bisuits Estimated Delivery: 2-3 days
In Stock
|
Rs.20.00 Rs.20.00 COD
|
GO TO STORE GO TO STORE |
Britannia JimJam Pops - Crunchy Open Cookie with Vanilla cr?me and Jammy Center| 70 gm | A New Way to savour cr?me bisuits Estimated Delivery: 2-3 days
In Stock
COD
|