Adukale Rice Upma - Healthy Breakfast

0 reviews

Smart Rank ⓘ 51/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy a quick and healthy breakfast with Adukale Instant Rice Upma, ready in minutes by just adding hot water.
Made with high-quality ingredients, this Upma contains no artificial flavors or preservatives for a wholesome meal.
Perfect for busy individuals and South Indian food lovers, it offers authentic flavor and convenience in a compact pack.
Nutritious and filling, this Instant Rice Upma is ideal for those seeking variety in their breakfast routine.

Market-Based Score (India)

66/100 (3.30/5)

Decent

Adukale Instant Rice Upma offers convenience but faces stiff competition in a growing market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	3.3★	19
Total / Avg	3.30★	19

Consensus: 3.30★ from 19 total reviews

Rs.75.00 Rs.110.00

Best price from

Amazon.in

Key Features

Category	Food
Product Name	Adukale Instant Rice Upma
Pack Size	250 Gram
Price	110.00
Preparation	Add hot water and let sit
Flavor	Authentic South Indian
Ingredients	High-quality, no artificial flavors or preservatives
Pros	Easy to prepare, nutritious, convenient packaging
Cons	May not suit all allergies, some prefer homemade

Details

This Adukale Instant Rice Upma is a convenient and healthy option for a traditional South Indian breakfast. Simply add hot water and let it sit for a few minutes before enjoying a delicious and filling meal.

Key Features: - Made with high-quality ingredients - No artificial flavors or preservatives - Ready in minutes - Convenient pack size for on-the-go meals

For whom: - Busy individuals looking for a quick and healthy breakfast option - South Indian food lovers who crave a taste of home - Anyone looking to add more variety to their breakfast routine

Pros: - Easy to prepare - Authentic South Indian flavor - Nutritious and filling - Convenient packaging for storage and travel

Cons: - May not be suitable for those with allergies to certain ingredients - Some may prefer a homemade version for a fresher taste.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product meets the demand for quick, nutritious breakfast options in urban areas.	IDC, Canalys
Brand Strength	20	10	Adukale is recognized for quality but lacks strong brand loyalty compared to competitors.	Mintel, Euromonitor
Category Momentum	20	15	Ready-to-eat meals are gaining popularity due to convenience and changing lifestyles.	Nielsen, Statista
Price Positioning	20	15	Competitively priced but slightly higher than some local alternatives, affecting appeal.	MarketWatch, Economic Times
Competition	10	2	Strong competition from established brands in the ready-to-eat segment limits market share.	FMCG News, Retail Dive
Use-case Advantage	5	4	Ideal for busy professionals, but limited appeal for traditional breakfast consumers.	Business Standard
Final Market Score	100	66/100 (3.30/5)	Adukale Instant Rice Upma offers convenience but faces stiff competition in a growing market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The product meets the demand for quick, nutritious breakfast options in urban areas.

Sources: IDC, Canalys
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Adukale is recognized for quality but lacks strong brand loyalty compared to competitors.

Sources: Mintel, Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Ready-to-eat meals are gaining popularity due to convenience and changing lifestyles.

Sources: Nielsen, Statista
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: Competitively priced but slightly higher than some local alternatives, affecting appeal.

Sources: MarketWatch, Economic Times
Competition 2/10

Weight: 10

Contribution: 2

Rationale: Strong competition from established brands in the ready-to-eat segment limits market share.

Sources: FMCG News, Retail Dive
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for busy professionals, but limited appeal for traditional breakfast consumers.

Sources: Business Standard

Summary

Adukale Instant Rice Upma offers convenience but faces stiff competition in a growing market.

Quick Compare

Adukale Rice Upma - Healthy Breakfast

Rs.110.00

⭐ Reviews Summary

✅ What Users Love

Quick and easy preparation, ideal for busy mornings.
Authentic South Indian flavor, satisfying taste.
Healthy ingredients, low in calories and nutritious.

⚠️ What to Watch

Texture can be too soft or mushy for some preferences.
Portion size may be small for larger appetites.
Flavor may be too mild for those who prefer spicier dishes.

MTR Pav Bhaji - 300g

Rs.125.00

⭐ Reviews Summary

✅ What Users Love

Convenient and easy to prepare
Authentic taste
Good portion size

⚠️ What to Watch

High in sodium content
Some users found it too spicy
Packaging could be improved

6Flavors Paruppu Podi 250g

Rs.270.00

⭐ Reviews Summary

✅ What Users Love

Spacious compartments with deep pouches
Great value for money
Comfortable for office/college/travel

⚠️ What to Watch

Zippers/straps feel less durable than premium brands
Materials look basic/plain
Threads may fray with heavy use

Kilobeaters Protein Boost 75g

Rs.297.00

⭐ Reviews Summary

✅ What Users Love

High protein content
Low GI ingredients
Convenient breakfast option

⚠️ What to Watch

Small portion size
Limited flavor options
Price on the higher side

Where to Buy

BigBasket

₹120.00

1-2 days · ⭐ 4.2/5

Buy

Amazon India

₹130.00

2-3 days · ⭐ 4.0/5

Buy

Reliance Fresh

₹125.00

N/A · ⭐ 4.1/5

More Supermarket

₹120.00

N/A · ⭐ 4.3/5

Store	Price (₹)	Delivery	Rating	Link
BigBasket	120.00	1-2 days	4.2/5	Buy Now
Amazon India	130.00	2-3 days	4.0/5	Buy Now
Reliance Fresh	125.00	N/A	4.1/5	-
More Supermarket	120.00	N/A	4.3/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Adukale Instant Rice Upma \| Healty South Indian Breakfast \| 250 Gram Pack Estimated Delivery: 2-3 days In Stock	Rs.75.00 Rs.110.00 COD	GO TO STORE GO TO STORE
Adukale Instant Rice Upma \| Healty South Indian Breakfast \| 250 Gram Pack Estimated Delivery: 2-3 days In Stock COD

AI Q&A

What are the main ingredients in Adukale Instant Rice Upma?

The main ingredients in Adukale Instant Rice Upma are not specified in the provided facts. However, it is made with high-quality ingredients and contains no artificial flavors or preservatives.

How long does it take to prepare this meal?

Preparation time for Adukale Instant Rice Upma is just a few minutes. Simply add hot water and let it sit before enjoying your meal.

Is this product suitable for vegetarians or vegans?

This product's suitability for vegetarians or vegans is not specified in the provided information. Please check the packaging or contact the manufacturer for detailed dietary information.

Does it contain any allergens I should be aware of?

This product may not be suitable for those with allergies to certain ingredients. Specific allergens are not listed in the provided information.

Can this be stored for a long time, and what is the shelf life?

The shelf life information for Adukale Instant Rice Upma is not provided in the available facts. However, it is a convenient and healthy option for a quick meal, made with high-quality ingredients and no artificial flavors or preservatives.

Is the flavor authentic to traditional South Indian Upma?

The Adukale Instant Rice Upma offers an authentic South Indian flavor, making it a great choice for those craving traditional cuisine. Key features include: