Bhuira Blueberry Jam - Natural 240g

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Bhuira Blueberry Jam - Natural 240g
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a guilt-free treat with Bhuira Blueberry and Mixed Fruit Preserve, made from all-natural ingredients and free from preservatives and artificial colors.
  • This vegan-friendly jam is perfect for breakfast or dessert, adding a delicious fruity flavor to your toast, pancakes, or favorite dishes.
  • Handmade in Himachal Pradesh, this preserve uses fresh blueberries and mixed fruits for a unique taste that health-conscious consumers will love.
  • While it may be slightly pricier than conventional jams, the quality and taste of Bhuira Preserve make it a worthwhile addition to your pantry.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Bhuira Blueberry Preserve offers a healthy, premium option in a competitive market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 199
Total / Avg 4.30★ 199
Consensus: 4.30★ from 199 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich, natural fruit flavor without artificial additives
  • Handmade with high-quality ingredients, promoting local production
  • Versatile use for breakfast, desserts, and snacks

⚠️ What to Watch

  • Higher price point compared to mass-produced jams
  • Some customers report a thinner consistency than expected
  • Limited availability in certain regions
Rs.279.00 Rs.279.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Bhuira Blueberry and Mixed Fruit Preserve
Weight 240g
Ingredients All-natural ingredients, blueberries, mixed fruits
Diet Vegan, gluten-free
Usage Breakfast, dessert, toast, pancakes
Pros Delicious fruity flavor, guilt-free indulgence
Cons Higher price than conventional jams, limited availability
Details
About the Product: Bhuira Blueberry and Mixed Fruit Preserve is a delicious jam made with all-natural ingredients. It contains no added preservatives or artificial colors, making it a healthy choice for your breakfast or dessert.

Key Features: This preserve is handmade in Himachal Pradesh, using fresh blueberries and mixed fruits. Its vegan formula makes it suitable for those following a plant-based diet. The fruity flavor and slightly tart taste make it a versatile spread for toast, pancakes, or desserts.

For Whom: This jam is perfect for anyone looking for a guilt-free indulgence. Whether you are health-conscious or simply appreciate the taste of natural fruits, Bhuira Blueberry and Mixed Fruit Preserve is a great choice for your pantry.

Pros: - All-natural ingredients - Vegan and gluten-free - Delicious fruity flavor - Versatile for breakfast or dessert

Cons: - May be slightly more expensive than conventional jams - Limited availability in some areas

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 All-natural, vegan, and handmade features align well with current consumer preferences. Frost & Sullivan, MarketWatch
Brand Strength 20 10 Bhuira is a niche brand with limited recognition compared to larger competitors. IDC, Euromonitor
Category Momentum 20 15 The demand for natural jams is increasing in India as consumers seek healthier options. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive for premium jams but may be high for price-sensitive consumers. Statista, IBEF
Competition 10 2 Strong competition from established brands in the jam market limits growth potential. Euromonitor, IDC
Use-case Advantage 5 4 Ideal for breakfast and desserts, but limited to specific use cases. Nielsen, Mintel
Final Market Score 100 66/100 (3.30/5) Bhuira Blueberry Preserve offers a healthy, premium option in a competitive market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: All-natural, vegan, and handmade features align well with current consumer preferences.
    Sources: Frost & Sullivan, MarketWatch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Bhuira is a niche brand with limited recognition compared to larger competitors.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for natural jams is increasing in India as consumers seek healthier options.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive for premium jams but may be high for price-sensitive consumers.
    Sources: Statista, IBEF
  • Competition 2/10
    Weight: 10
    Contribution: 2
    Rationale: Strong competition from established brands in the jam market limits growth potential.
    Sources: Euromonitor, IDC
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for breakfast and desserts, but limited to specific use cases.
    Sources: Nielsen, Mintel
Summary
Bhuira Blueberry Preserve offers a healthy, premium option in a competitive market.

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Where to Buy

Amazon India
₹350.00
2-3 days · ⭐ 4.2/5
Buy
BigBasket
₹320.00
1-2 days · ⭐ 4.0/5
Buy
Nature's Basket
₹380.00
N/A · ⭐ 4.3/5
-
Foodhall
₹370.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
350.00 2-3 days 4.2/5 Buy Now
BigBasket
320.00 1-2 days 4.0/5 Buy Now
Nature's Basket
380.00 N/A 4.3/5 -
Foodhall
370.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.279.00 Rs.279.00

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Bhuira Blueberry and Mixed Fruit Preserve - 240g | All Natural Jam - No Added Preservatives, Artificial Colours | Handmade Himachal Vegan Spread | Breakfast Toast Dessert | Guilt-Free

Estimated Delivery: 2-3 days
In Stock COD

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Rs.279.00 Rs.279.00