Rajasthani Shri Ann Multigrain Atta 3kg

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • High-fiber & protein-rich blend of 9 grains for a nutritious diet
  • 3kg pack ensures long-lasting supply for your family's needs
  • Cold-processed flour to retain maximum nutrients and freshness
  • Versatile flour suitable for making various healthy and tasty dishes

Market-Based Score (India)

66/100 (3.30/5)
Decent
A strong contender in the health-focused flour market with good potential for growth.

Reviews across marketplaces

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amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.654.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Multigrain Flour
Weight 3kg
Nutritional Benefits High in fiber and protein
Grains Used Sorghum, Kala Chana, Pearl Barley, Wheat, Soyabean, Moong, Moth, Ragi
Processing Cold processed
Target Audience Health-conscious individuals
Pros Rich in fiber and protein, nutrient retention, diverse nutritional profile
Cons Stronger flavor, adjustment period for taste and texture
Details


Key Features: - Made from a blend of 9 different grains for added nutritional benefits - Cold processed for retaining maximum nutrients and freshness - High in fiber and protein, making it a healthy option for daily consumption - Contains a variety of grains like sorghum, pearl barley, soybean, and more for a well-rounded nutritional profile

For whom: - Health-conscious individuals looking for a nutritious alternative to regular wheat flour - Those looking to increase their fiber and protein intake through their daily meals - Anyone wanting to incorporate a variety of grains for a diverse range of nutrients in their diet

Pros: - Rich in fiber and protein for a healthy digestive system and muscle maintenance - Cold processed for retaining the maximum amount of nutrients - A unique blend of 9 different grains for a diverse nutritional profile - Comes in a convenient 3kg package size for long-lasting use Cons: - May have a stronger flavor compared to regular wheat flour due to the mix of different grains - Some individuals may need time to adjust to the taste and texture of multigrain flour compared to traditional flour options

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High-fiber and protein-rich attributes align well with current health trends. FMCG, MarketWatch
Brand Strength 20 10 Rajasthani Shree Ann is recognized but not a market leader in the multigrain segment. IDC, Euromonitor
Category Momentum 20 15 The demand for healthy flours is rising in India, driven by health-conscious consumers. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive for premium multigrain flours, appealing to target consumers. Statista, RetailDive
Competition 10 3 Faces strong competition from established brands in the health flour category. Nielsen, Kantar
Use-case Advantage 5 3 Versatile for various Indian dishes, but niche compared to all-purpose flour. FoodTech, ConsumerReports
Final Market Score 100 66/100 (3.30/5) A strong contender in the health-focused flour market with good potential for growth.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High-fiber and protein-rich attributes align well with current health trends.
    Sources: FMCG, MarketWatch
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Rajasthani Shree Ann is recognized but not a market leader in the multigrain segment.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy flours is rising in India, driven by health-conscious consumers.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive for premium multigrain flours, appealing to target consumers.
    Sources: Statista, RetailDive
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Faces strong competition from established brands in the health flour category.
    Sources: Nielsen, Kantar
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile for various Indian dishes, but niche compared to all-purpose flour.
    Sources: FoodTech, ConsumerReports
Summary
A strong contender in the health-focused flour market with good potential for growth.

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Price Comparison

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Rajasthani Shri Ann Multigrain Atta Navratan, 9 Grain Cold Processed Flour | Rajasthani Shree Ann 3kg Multigrain Atta | High-Fiber & Protein-Rich Flour | Blend of Sorghum (Jauwar), Kala Chana, Pearl Barley (Jau Ki Guli), Wheat, Soyabean, Moong, Moth, Ragi

Estimated Delivery: 2-3 days
In Stock COD

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Rs.654.00 Rs.0.00