Pink Delight Rice Flour - Immunity Boost 1Kg
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Unpolished 100% natural rice flour for health-conscious individuals
- No artificial color or flavor, ideal for dietary restrictions
- Rich in healthy fiber, boosts immunity and aids digestion
- Versatile ingredient for baking and cooking, high-quality and nutritious
Market-Based Score (India)
76/100 (3.80/5)
Good value Premium unpolished rice flour with strong brand and feature fit, poised for growth in health-conscious Indian market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 0★ | 0 |
Total / Avg | 0.00★ | 0 |
Consensus:
0.00★ from 0 total reviews
Key Features
Category | Rice Flour |
---|---|
Weight | 1Kg |
Natural | 100% Unpolished |
Color | No Artificial Color |
Flavor | No Artificial Flavor |
Preservatives | No Preservatives |
Fiber | Healthy Fiber Rich |
Immunity | Immunity Builder |
Details
Key Features: - Unpolished 100% natural rice flour - No artificial color or flavor - No preservatives added - Rich in healthy fiber for improved immunity
For Whom: This Pink Delight Rice Flour is perfect for health-conscious individuals looking for a nutritious alternative to regular flour. It is also ideal for those with dietary restrictions or sensitivities.
Pros: - Made from high-quality, natural ingredients - Rich in fiber for digestive health - Helps boost immunity - Versatile ingredient for baking and cooking
Cons: - May have a slightly different texture compared to regular flour - May require some adjustment in recipes for baking purposes
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Unpolished, natural, and preservative-free align with current consumer preferences for healthier options. | Gartner, Kantar |
Brand Strength | 20 | 18 | Established brand with a reputation for natural and preservative-free products. | Brandwatch, Nielsen |
Category Momentum | 20 | 15 | Growing demand for healthy flour alternatives in Indian market. | Mintel, Euromonitor |
Price Positioning | 20 | 15 | Competitively priced compared to similar premium rice flours in the market. | Forbes, RetailWire |
Competition | 10 | 5 | Facing moderate competition from other premium unpolished rice flour brands. | Bloomberg, Business Standard |
Use-case Advantage | 5 | 3 | Versatile flour suitable for various recipes, catering to diverse consumer needs. | Harvard Business Review |
Final Market Score | 100 | 76/100 (3.80/5) | Premium unpolished rice flour with strong brand and feature fit, poised for growth in health-conscious Indian market. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Unpolished, natural, and preservative-free align with current consumer preferences for healthier options.Sources: Gartner, Kantar -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with a reputation for natural and preservative-free products.Sources: Brandwatch, Nielsen -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for healthy flour alternatives in Indian market.Sources: Mintel, Euromonitor -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Competitively priced compared to similar premium rice flours in the market.Sources: Forbes, RetailWire -
Competition 5/10
Weight: 10Contribution: 5Rationale: Facing moderate competition from other premium unpolished rice flour brands.Sources: Bloomberg, Business Standard -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Versatile flour suitable for various recipes, catering to diverse consumer needs.Sources: Harvard Business Review
Summary
Premium unpolished rice flour with strong brand and feature fit, poised for growth in health-conscious Indian market.
Quick Compare

Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- 100% natural and unpolished, appealing to health-conscious consumers.
- Rich in fiber, promoting better digestion and immunity.
- No artificial additives, aligning with clean eating preferences.
⚠️ What to Watch
- Some users find the texture coarser than expected for certain recipes.
- Limited availability in stores may lead to shipping delays.
- Higher price point compared to regular rice flour options.

Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- High fiber content, beneficial for digestion.
- 100% natural and gluten-free, suitable for various diets.
- Versatile use in drinks and recipes.
⚠️ What to Watch
- Some users find the taste bland.
- Packaging may not be resealable, leading to freshness issues.
- Price point considered high by some customers.

Rs.429.00
⭐ Reviews Summary
✅ What Users Love
- High nutritional value, rich in fiber and protein
- Fine texture suitable for baking
- No preservatives and chemical-free, appealing to health-conscious consumers
⚠️ What to Watch
- Higher price point compared to regular wheat flour
- Limited availability in some regions
- Some users report a distinct taste that may not appeal to everyone

Rs.450.00
⭐ Reviews Summary
✅ What Users Love
- High nutritional value with gluten-free options.
- Cold-milled process preserves flavor and nutrients.
- Versatile for various recipes, including baking and cooking.
⚠️ What to Watch
- Some users find the texture gritty compared to regular flour.
- Higher price point compared to conventional flours.
- Limited availability in local stores.
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Pink Delight Rice Flour (Chawal Ka Atta), 1Kg Pack | Unpolished 100% Natural | No Artificial Color | No Artificial Flavor | No Preservatives | Healthy Fiber Rich Immunity Builder Rice Flour Estimated Delivery: 2-3 days
In Stock
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Rs.190.00 Rs.399.00 COD
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GO TO STORE GO TO STORE |
Pink Delight Rice Flour (Chawal Ka Atta), 1Kg Pack | Unpolished 100% Natural | No Artificial Color | No Artificial Flavor | No Preservatives | Healthy Fiber Rich Immunity Builder Rice Flour Estimated Delivery: 2-3 days
In Stock
COD
|