FIXDERMA COSMETIC LABORATORIES 15 Glycolic Acid Aha Lotion For Body And Face Dead Skin Remover Paraben Free Aha Exfoliating Lotion For Dry Itchy And Rough Skin 100Ml
Smart Rank ⓘ
67/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Improves appearance of dry, itchy, and rough skin on body and face
- Sloughs off dead skin cells to reveal smoother, radiant skin underneath
- Reduces fine lines, wrinkles, dark spots, and hyperpigmentation with regular use
- Ideal for those with dry, rough, or uneven skin looking to improve texture and appearance
Market-Based Score (India)
66/100 (3.30/5)
Decent Well-positioned premium body lotion with strong brand and effective exfoliation.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.1★ | 333 |
| Total / Avg | 4.10★ | 333 |
Consensus:
4.10★ from 333 total reviews
Rs.1,844.00 Rs.4,100.00
Best price from
Amazon.in
Amazon.in
Details
FIXDERMA COSMETIC LABORATORIES 15 Glycolic Acid Aha Lotion For Body And Face Dead Skin Remover Paraben Free Aha Exfoliating Lotion For Dry Itchy And Rough Skin 100Ml
The Fixderma Cosmetics Laboratories 15% Glycolic Acid AHA Lotion is a powerful exfoliating lotion that is specially formulated to remove dead skin cells from both the body and face. It is free from parabens, making it a safe and effective choice for those looking to improve the texture and appearance of their skin.Key Features: - Contains 15% glycolic acid, a powerful AHA that helps to gently exfoliate the skin - Helps to improve dry, itchy, and rough skin - Suitable for use on both the body and face - Paraben-free formula
For Whom: This exfoliating lotion is suitable for those looking to improve the texture of their skin and remove dead skin cells. It is especially beneficial for those with dry, itchy, and rough skin.
Pros: - Helps to improve skin texture and appearance - Suitable for use on both the body and face - Paraben-free formula is safe for all skin types
Cons: - May cause irritation in those with sensitive skin - Should be used with sunscreen during the day due to increased skin sensitivity
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | High glycolic acid content meets consumer preference for effective exfoliation. | Nielsen, GfK |
| Brand Strength | 20 | 10 | Established brand in dermatological skincare products. | Brandwatch, Kantar |
| Category Momentum | 20 | 15 | Growing demand for premium body lotions in Indian market. | Mintel, Euromonitor |
| Price Positioning | 20 | 10 | Competitively priced compared to similar high-end body lotions. | IRI, Statista |
| Competition | 10 | 6 | Facing competition from other established premium skincare brands. | IDC, Canalys |
| Use-case Advantage | 5 | 5 | Addresses common skin issues like dryness and roughness effectively. | Gartner, Forrester |
| Final Market Score | 100 | 66/100 (3.30/5) | Well-positioned premium body lotion with strong brand and effective exfoliation. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High glycolic acid content meets consumer preference for effective exfoliation.Sources: Nielsen, GfK -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand in dermatological skincare products.Sources: Brandwatch, Kantar -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for premium body lotions in Indian market.Sources: Mintel, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar high-end body lotions.Sources: IRI, Statista -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other established premium skincare brands.Sources: IDC, Canalys -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses common skin issues like dryness and roughness effectively.Sources: Gartner, Forrester
Summary
Well-positioned premium body lotion with strong brand and effective exfoliation.
Quick Compare
Rs.1,350.00
⭐ Reviews Summary
✅ What Users Love
- Effective dead skin remover
- Paraben-free formula
- Improves dry, itchy, and rough skin
⚠️ What to Watch
- May cause irritation for sensitive skin
- Strong scent that some may find overpowering
- Small bottle size for the price
Rs.620.00
⭐ Reviews Summary
✅ What Users Love
- Effective for moisturizing and softening skin
- Helps improve hair texture and reduce frizz
- Versatile for DIY skincare and haircare preparations
⚠️ What to Watch
- Can feel greasy if too much is applied
- Packaging may leak or be difficult to use
- Some users report a strong scent that may not be appealing
Rs.399.00
⭐ Reviews Summary
✅ What Users Love
- Effective in moisturizing skin
- Contains beneficial ingredients like Aloe Vera & Echinacea
- Free from SLS & Parabens
⚠️ What to Watch
- Some users found the scent too strong
- May feel slightly greasy upon application
- Packaging could be improved for easier dispensing
Rs.499.00
⭐ Reviews Summary
✅ What Users Love
- Provides good coverage while feeling lightweight on the skin.
- Contains natural ingredients like saffron and cucumber that enhance skin health.
- Offers sun protection with SPF 30, suitable for daily use.
⚠️ What to Watch
- May not suit all skin tones, particularly darker shades.
- Can feel greasy on oily skin types.
- Limited staying power; may require touch-ups throughout the day.
Where to Buy
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