Fino Premium Touch Penetration Serum Hair Oil Transparent 70ml

Fino Premium Touch Penetration Serum Hair Oil Transparent 70ml

Fino Premium Touch Penetration Serum Hair Oil Transparent is a lightweight and non-greasy hair oil that deeply penetrates into the hair shaft to nourish and repair from within.

Key Features: - Contains serum-like ingredients for added nourishment - Transparent formula that doesn't leave a sticky residue - Helps to prevent breakage and split ends - Leaves hair feeling silky and smooth

For whom: This hair oil is suitable for all hair types, especially those with dry, damaged, or frizzy hair.

Pros: - Lightweight and non-greasy formula - Absorbs quickly into the hair shaft - Helps to improve the overall health and appearance of the hair

Cons: - Some users may find the scent to be too strong - May not be suitable for those with sensitive skin or scalp

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with transparent texture.	Beauty Insider
Brand Strength	20	10	Established brand with loyal customer base.	Brand Equity
Category Momentum	20	15	Growing demand for hair serums in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the premium segment.	Retail360
Competition	10	6	Facing competition from established and new entrants.	Business Today
Use-case Advantage	5	5	Addresses multiple hair concerns in one product.	Vogue
Final Market Score	100	66/100 (3.30/5)	Innovative hair serum with competitive pricing, facing market competition.

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