FINGERS RGB-Flow India's First Micro ATX PC C2 Fashion Computer Case Cabinet with ARGB LEDs

Key Features: - India's first Micro ATX PC cabinet with ARGB LEDs for customizable lighting effects - Compact design perfect for smaller desk spaces - High-quality construction for durability and longevity - Easy cable management system for a clean and organized setup

For whom: - Gamers and PC enthusiasts looking to personalize their setup with customizable RGB lighting - Users with limited desk space who need a compact PC cabinet without sacrificing performance - Those in need of a durable and well-designed cabinet for their Micro ATX PC build

Pros: - Stunning ARGB LEDs for mesmerizing lighting effects - Compact design that fits easily on smaller desks - Quality construction ensures longevity and durability - Easy cable management system for a clean and organized setup

Cons: - Limited space for larger components or expansion options - May not accommodate larger graphics cards or CPU coolers due to its compact size

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with demands of Indian consumers for stylish PC cases.	TechRadar
Brand Strength	20	18	Strong brand recognition and trust in Indian market.	Brand Equity
Category Momentum	20	15	First mover advantage in Indian market for Micro ATX PC cases.	Gartner
Price Positioning	20	10	Competitive pricing compared to similar products in the market.	Pricebaba
Competition	10	5	Facing increasing competition from other brands entering the Micro ATX PC case segment.	Digit
Use-case Advantage	5	3	Offers unique design elements enhancing the overall setup aesthetics.	TechSpot
Final Market Score	100	71/100 (3.55/5)	Innovative design and strong brand make it a compelling choice in the Indian market.

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