Elizabeth Arden Standing Ovation Mascara Intense Black 8 2ml

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Delivers intense volume, length, and curl for eye-catching lashes.
Unique brush design coats each lash from root to tip.
Long-wearing formula resists flaking and smudging.
Jet-black color enhances natural beauty of lashes.

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and feature fit position this mascara well in the competitive Indian market.

Rs.1,650.00 Rs.2,200.00

Best price from

Amazon.in

Key Features

Category	Cosmetics
Model	B077Y6GMRM
Price	2200.0000
Description	Luxurious mascara delivering intense volume, length, and curl.
Color	Intense Black
Formula	Long-wearing, resists flaking and smudging
Brush Design	Unique design coats each lash from root to tip
Pros	Incredible volume, length, and curl; long-lasting
Cons	Difficult brush maneuverability; high price point

Details

Elizabeth Arden Standing Ovation Mascara Intense Black 8 2ml

The Elizabeth Arden Standing Ovation Mascara in Intense Black is a luxurious and high-performing mascara that delivers intense volume, length, and curl to your lashes.

Key features of this mascara include a unique brush design that coats each lash from root to tip, a long-wearing formula that resists flaking and smudging, and a jet-black color that enhances the natural beauty of your lashes.

This mascara is perfect for anyone who wants dramatic and eye-catching lashes that last all day. Whether you have short or sparse lashes, this mascara will give you the bold and beautiful look you desire.

Pros: The Elizabeth Arden Standing Ovation Mascara provides incredible volume, length, and curl to your lashes, and the intense black color adds drama to your eyes. The long-wearing formula ensures that your lashes stay looking flawless all day long. Cons: Some users may find the brush design difficult to maneuver, and the high price point may be a drawback for budget-conscious consumers.

Overall, the Elizabeth Arden Standing Ovation Mascara in Intense Black is a fantastic choice for anyone looking for a high-quality mascara that delivers stunning results.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features of the mascara align well with Indian consumer preferences.	Mintel
Brand Strength	20	18	Elizabeth Arden is a well-established brand in India.	Brand Finance
Category Momentum	20	15	Strong growth in mascara category in Indian market.	Euromonitor
Price Positioning	20	10	Competitively priced compared to similar mascaras in India.	Retail Gazette
Competition	10	8	Facing strong competition from both international and local mascara brands in India.	Forbes
Use-case Advantage	5	5	Addresses specific needs of Indian consumers like volume and length.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position this mascara well in the competitive Indian market.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Features of the mascara align well with Indian consumer preferences.

Sources: Mintel
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Elizabeth Arden is a well-established brand in India.

Sources: Brand Finance
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Strong growth in mascara category in Indian market.

Sources: Euromonitor
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar mascaras in India.

Sources: Retail Gazette
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing strong competition from both international and local mascara brands in India.

Sources: Forbes
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Addresses specific needs of Indian consumers like volume and length.

Sources: Vogue

Summary

Strong brand and feature fit position this mascara well in the competitive Indian market.

Quick Compare

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Where to Buy

Nykaa

₹1750.00

2-4 days · ⭐ 4.2/5

Buy

Myntra

₹1800.00

3-5 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹1699.00

N/A · ⭐ 4.3/5

Health & Glow

₹1775.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	1750.00	2-4 days	4.2/5	Buy Now
Myntra	1800.00	3-5 days	4.0/5	Buy Now
Shoppers Stop	1699.00	N/A	4.3/5	-
Health & Glow	1775.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Elizabeth Arden Standing Ovation Mascara Intense Black 8 2ml In Stock	Rs.1,650.00 Rs.2,200.00 COD	GO TO STORE GO TO STORE
Elizabeth Arden Standing Ovation Mascara Intense Black 8 2ml In Stock COD