Everin Nutri High Protein Soya Chunks 1kg - Vegetarian Delicious Plant-Based Protein Source with Healthy Nutritious Soya Wadi

Key Features: - High protein content - Made from soya - 100% vegetarian - Delicious and nutritious - Plant-based protein

For whom: - Health-conscious individuals - Vegetarians - Fitness enthusiasts - Those looking to increase their protein intake - Individuals following a plant-based diet

Pros: - High protein content helps in muscle building and recovery - Versatile ingredient that can be used in a variety of dishes - Vegetarian-friendly - A healthy alternative to meat products

Cons: - May not appeal to those who do not enjoy the taste of soya - Some individuals may experience digestive issues with high protein intake

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein content and nutritious profile align with current health trends.	Euromonitor
Brand Strength	20	10	Established brand reputation in the vegetarian protein segment.	Brandwatch
Category Momentum	20	15	Growing demand for plant-based protein products in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar high-protein products in the market.	Retail360
Competition	10	6	Facing moderate competition from other established soya protein brands.	MarketWatch
Use-case Advantage	5	5	Versatile product suitable for various dietary preferences and recipes.	GroceryInsights
Final Market Score	100	66/100 (3.30/5)	Strong market potential for Everin Nutri High Protein Soya Chunks in the growing Indian plant-based protein segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—