Engage W2 Perfume for Women Floral and Fruity Fragrance Scent Skin Friendly Women Perfume 120ml

Engage W2 Perfume for Women Floral and Fruity Fragrance Scent Skin Friendly Women Perfume 120ml

The Engage W2 Perfume for Women is a delightful combination of floral and fruity fragrance notes. It is a versatile scent that is perfect for everyday wear or special occasions.

Key Features: - Floral and fruity fragrance - Long-lasting scent - Skin-friendly formula - Comes in a convenient 120ml bottle

For whom: This perfume is perfect for women who love fresh, feminine scents. It is suitable for all ages and can be worn during the day or evening.

Pros: - The scent is long-lasting and not overpowering - The skin-friendly formula is gentle and non-irritating - The 120ml size is perfect for home or on-the-go use

Cons: - Some may find the scent too sweet or floral for their preference

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Skin-friendly and long-lasting fragrance aligns with current consumer preferences	Euromonitor
Brand Strength	20	18	Engage is a well-known brand with strong customer loyalty	Brandwatch
Category Momentum	20	15	Body sprays & mists gaining popularity in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Kantar
Competition	10	0	Intense competition in the body sprays & mists segment	Nielsen
Use-case Advantage	5	3	Offers a unique blend of floral and fruity scents appealing to women	GfK
Final Market Score	100	66/100 (3.30/5)	Engage W2 Floral and Fruity Perfume for Women 120ml is well-positioned in the growing Indian body sprays & mists market.

Factor	Rating (out of 5)	Notes
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