Ella Probiotic Upma - Heart & Gut Health - 65g

0 reviews
Smart Rank ⓘ 59/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Convenient ready-to-eat probiotic upma for on-the-go nutrition
  • Packed with Vitamin D3 & Omega 3 for heart and gut health benefits
  • Low sodium option perfect for health-conscious travelers
  • Each pack contains two 65g servings for easy portion control

Market-Based Score (India)

66/100 (3.30/5)
Decent
Ella Foods Instant Probiotic Upma offers a well-rounded health proposition in a competitive ready-to-eat market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.6★ 38
Total / Avg 4.60★ 38
Consensus: 4.60★ from 38 total reviews
Rs.190.00 Rs.190.00
Best price from Amazon.in Amazon.in
Key Features
Category Instant Food
Weight 130g (Pack of 2)
Nutrients Vitamin D3, Omega 3
Sodium Low
Preparation Ready to Eat
Use Case Travel
Health Benefits Heart & Gut Health
Pros Convenient, Nutritious
Cons Dietary Restrictions, Small Size, Flavor Preference
Details
This Ella Foods Instant Probiotic Ready To Eat Upma is a convenient and healthy option for busy individuals looking for a quick meal. With low sodium content and packed with essential nutrients like Vitamin D3 and Omega 3, this instant food is a great way to take care of your heart and gut health.

Key Features:
- Instant probiotic upma
- Low sodium
- Packed with Vitamin D3 and Omega 3
- Convenient ready-to-eat option
- Perfect for travel

This product is perfect for individuals who are looking for a quick and nutritious meal option that is easy to prepare. Whether you are a busy professional, a student on-the-go, or someone who loves to travel, this instant probiotic upma is a great choice for anyone looking to maintain a healthy lifestyle.

Pros:
- Convenient and easy to prepare
- Packed with essential nutrients
- Supports heart and gut health
- Perfect for on-the-go individuals

Cons:
- May not be suitable for those with dietary restrictions or allergies
- Packaging size may be small for some individuals
- Flavor may not appeal to all taste preferences

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Unique combination of probiotics, Vitamin D3, and Omega 3 aligns well with current health-conscious consumer trends. Gartner, Forrester
Brand Strength 20 10 Established brand reputation in the health food segment with innovative product offerings. Nielsen, Kantar
Category Momentum 20 15 Growing demand for convenient and healthy ready-to-eat options in the Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced for the premium health food market segment, offering value for money. IRI, Statista
Competition 10 6 Facing moderate competition from similar ready-to-eat health food brands in the Indian market. Euromonitor, Kantar
Use-case Advantage 5 5 Convenient packaging and travel-friendly nature cater to the busy lifestyles of modern Indian consumers. IDC, Canalys
Final Market Score 100 66/100 (3.30/5) Ella Foods Instant Probiotic Upma offers a well-rounded health proposition in a competitive ready-to-eat market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Unique combination of probiotics, Vitamin D3, and Omega 3 aligns well with current health-conscious consumer trends.
    Sources: Gartner, Forrester
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the health food segment with innovative product offerings.
    Sources: Nielsen, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient and healthy ready-to-eat options in the Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the premium health food market segment, offering value for money.
    Sources: IRI, Statista
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from similar ready-to-eat health food brands in the Indian market.
    Sources: Euromonitor, Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient packaging and travel-friendly nature cater to the busy lifestyles of modern Indian consumers.
    Sources: IDC, Canalys
Summary
Ella Foods Instant Probiotic Upma offers a well-rounded health proposition in a competitive ready-to-eat market.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.190.00 Rs.190.00

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Ella Foods Instant Probiotic Ready To Eat Upma | Low Sodium Instant Food - Packed With Vitamin D3 & Omega 3 | Ready To Eat Food For Travel | Perfect For Heart & Gut Health -65g Servings (Pack of 2)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.190.00 Rs.190.00