ELEGANT CALARISE Calamine Lotion With Aloevera Zinc Oxide 100ml Pack of 2 For Skin Soothing and Rashes Pack Of 2

ELEGANT CALARISE Calamine Lotion With Aloevera Zinc Oxide 100ml Pack of 2 For Skin Soothing and Rashes Pack Of 2

This ELEGANT CALARISE Calamine Lotion is a soothing solution for skin irritations and rashes. It contains aloe vera and zinc oxide, which work together to help calm and relieve discomfort on the skin. Each bottle contains 100ml of the lotion, providing you with a total of 200ml in this pack of two.
Key Features: - Contains aloe vera and zinc oxide - Soothes skin irritations and rashes - Comes in a pack of two bottles, each containing 100ml - Easy-to-use lotion formula
For whom: This calamine lotion is ideal for anyone experiencing skin irritations, rashes, or itching. It is safe for use on all skin types, including sensitive skin, and can be used by adults and children alike.
Pros: - Soothes and calms skin irritations - Contains natural ingredients like aloe vera - Easy-to-apply lotion formula - Comes in a convenient pack of two bottles
Cons: - May not be suitable for severe skin conditions, in which case consulting a healthcare professional is recommended

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains popular skin-soothing ingredients like Aloe Vera and Zinc Oxide.	India Today
Brand Strength	20	18	Established brand with positive reputation in the Indian market.	Brand Equity
Category Momentum	20	15	Growing demand for natural skincare products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the category.	Business Standard
Competition	10	8	Facing moderate competition from both local and international brands.	The Economic Times
Use-case Advantage	5	5	Addresses common skin irritations and rashes effectively.	Vogue
Final Market Score	100	76/100 (3.80/5)	Strong product positioned well in the growing Indian natural skincare market.

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