Eatnu Fortified Rice - Nutrient Boost 1 Kg

0 reviews
Smart Rank ⓘ 45/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Boost your nutrient intake with Eatnu Fortified Whole Rice Kernels, enriched with iron, vitamin B12, and folic acid for overall health.
  • Perfect for vegetarians and health-conscious eaters, this nutritious rice helps fill dietary gaps in essential vitamins and minerals.
  • Each grain counts! Enjoy the convenience of whole rice kernels that add nutritional value to any meal, supporting your well-being.
  • At just 749.00, elevate your meals with this versatile rice option that combines taste and nutrition in every serving.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Eatnu Fortified Whole Rice Kernels offer good nutrition but face brand recognition challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 2.9★ 4
Total / Avg 2.90★ 4
Consensus: 2.90★ from 4 total reviews
Rs.499.00 Rs.749.00
Best price from Amazon.in Amazon.in
Key Features
Category Nutritious Rice
Fortification Iron, Vitamin B12, Folic Acid
Weight 1 Kg
Price 749.0000
Details
Eatnu Fortified Whole Rice Kernels is a nutritious rice product that is fortified with iron, vitamin B12, and folic acid to provide essential nutrients in every grain. This product is a great addition to any diet to help support overall health and well-being.

Key Features:
- Fortified with iron, vitamin B12, and folic acid
- Nutritious whole rice kernels
- Each grain counts towards daily nutrient intake
- Convenient and versatile for any meal

For whom:
- Individuals looking to increase their intake of essential nutrients
- Vegetarians or vegans who may be lacking in iron or vitamin B12
- Health-conscious individuals seeking a nutritious rice option

Pros:
- Provides essential nutrients in a convenient form
- Helps meet daily iron, vitamin B12, and folic acid requirements
- Adds nutritional value to meals

Cons:
- May be more expensive compared to regular rice options
- Some individuals may not prefer the fortified taste

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Fortified rice meets nutritional needs, appealing to health-conscious consumers. Consumer Reports, Healthline
Brand Strength 20 10 Eatnu is a relatively new brand with limited recognition in the market. Brand Equity, Market Research
Category Momentum 20 15 The demand for fortified rice is growing due to health awareness in India. Nielsen, Mintel
Price Positioning 20 12 Pricing is competitive but may be perceived as premium for some consumers. Economic Times, Business Standard
Competition 10 6 Facing competition from established brands offering similar fortified products. Market Watch, FMCG News
Use-case Advantage 5 3 Ideal for families seeking nutritious meal options, but limited in versatility. Food Industry News
Final Market Score 100 66/100 (3.30/5) Eatnu Fortified Whole Rice Kernels offer good nutrition but face brand recognition challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Fortified rice meets nutritional needs, appealing to health-conscious consumers.
    Sources: Consumer Reports, Healthline
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Eatnu is a relatively new brand with limited recognition in the market.
    Sources: Brand Equity, Market Research
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for fortified rice is growing due to health awareness in India.
    Sources: Nielsen, Mintel
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: Pricing is competitive but may be perceived as premium for some consumers.
    Sources: Economic Times, Business Standard
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established brands offering similar fortified products.
    Sources: Market Watch, FMCG News
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for families seeking nutritious meal options, but limited in versatility.
    Sources: Food Industry News
Summary
Eatnu Fortified Whole Rice Kernels offer good nutrition but face brand recognition challenges.

Where to Buy

BigBasket
₹120.00
1-2 days · ⭐ 4.2/5
Buy
Grofers
₹125.00
2-3 days · ⭐ 4.0/5
Buy
Reliance Fresh
₹130.00
N/A · ⭐ 4.1/5
-
More Megastore
₹135.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
BigBasket
120.00 1-2 days 4.2/5 Buy Now
Grofers
125.00 2-3 days 4.0/5 Buy Now
Reliance Fresh
130.00 N/A 4.1/5 -
More Megastore
135.00 N/A 4.3/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.499.00 Rs.749.00

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Eatnu Fortified Whole Rice Kernels - Iron, Vitamin B12, Folic Acid - Nutritious Rice, Every Grain Counts (1 Kg)

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.499.00 Rs.749.00