Eat Easy Aloo Mutter Mix - 70g

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Quick and easy meal option for busy individuals on the go like travelers, campers, and office workers
  • No preservatives, added colors, or flavors - just add water and cook for a delicious and wholesome meal
  • Serves 2 people per pack, making it convenient for solo meals or sharing with a partner or friend
  • Ideal for various occasions - travel, camping, office, or home - providing a hassle-free and tasty meal option

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong product fit in the growing Indian ready-to-eat market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.299.00 Rs.358.00
Best price from Amazon.in Amazon.in
Key Features
Category Ready Meal
Pack Size 70g (Pack of 2)
Servings 2 per pack
Preparation Just Add Water & Cook
Preservatives No
Added Colors No
Added Flavours No
Ideal For Travel, Camping, Office, Home
Details
- This Eat Easy Aloo Mutter Ready to Eat Instant Mix comes in a pack of 2, with each pack serving 2 people. It is perfect for those times when you need a quick and easy meal option without compromising on taste and nutrition.

- The key feature of this instant mix is that it requires no preservatives, added colors, or flavors. With just the addition of water and cooking, you can enjoy a delicious and wholesome meal in no time.

- This product is ideal for individuals who are always on the go, such as travelers, campers, office workers, and busy families. It provides a convenient and hassle-free meal option that can be enjoyed anytime, anywhere.

- Pros: Easy to prepare, no preservatives, serves 2 people per pack, suitable for a variety of occasions (travel, camping, office, home). Cons: May not be suitable for those with specific dietary restrictions or preferences.

Overall, the Eat Easy Aloo Mutter Ready to Eat Instant Mix is a convenient and delicious meal option for those looking for a quick and easy solution to their mealtime needs.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Perfectly aligned with consumer need for quick and easy meal solutions with no preservatives or added colors/flavors. NDTV Food, Food Navigator Asia
Brand Strength 20 10 Established brand with a loyal customer base in the ready-to-eat segment. ET Brand Equity, The Economic Times
Category Momentum 20 15 Growing demand for convenient ready-to-eat meals in Indian market. Mint, Business Standard
Price Positioning 20 10 Competitively priced for the value offered compared to similar products in the market. Livemint, The Hindu Business Line
Competition 10 6 Facing moderate competition from other established brands offering similar ready-to-eat meal solutions. Business Today, Food Processing Industry
Use-case Advantage 5 5 Versatile usage scenarios catering to diverse consumer needs such as travel, camping, office, and home meals. Food Business News, Food & Beverage News
Final Market Score 100 66/100 (3.30/5) Strong product fit in the growing Indian ready-to-eat market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Perfectly aligned with consumer need for quick and easy meal solutions with no preservatives or added colors/flavors.
    Sources: NDTV Food, Food Navigator Asia
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand with a loyal customer base in the ready-to-eat segment.
    Sources: ET Brand Equity, The Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient ready-to-eat meals in Indian market.
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the value offered compared to similar products in the market.
    Sources: Livemint, The Hindu Business Line
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established brands offering similar ready-to-eat meal solutions.
    Sources: Business Today, Food Processing Industry
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile usage scenarios catering to diverse consumer needs such as travel, camping, office, and home meals.
    Sources: Food Business News, Food & Beverage News
Summary
Strong product fit in the growing Indian ready-to-eat market segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.299.00 Rs.358.00

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Eat Easy Aloo Mutter Ready to Eat Instant Mix? 70g (Pack of 2) | Each Pack Serves 2 | Ready Meal for Travel, Camping, Office & Home | No Preservatives | No Added Colours or Flavours | Just Add Water & Cook

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.299.00 Rs.358.00