Dyazo 30 L Slim Business Laptop Backpack Casual Design Water Resistant Backpack for laptops for 15.6 inch laptop (Black)

Key Features: - Slim design for easy carrying - Water resistant material to protect belongings - Fits laptops up to 15.6 inches - Casual and stylish design For whom: - Ideal for business professionals on-the-go - Suitable for students and travelers Pros: - Sleek and professional appearance - Water resistant material is durable and reliable - Fits larger laptops comfortably - Comfortable to wear for long periods Cons: - Limited storage space for additional items - May not fit larger laptops above 15.6 inches

Factor	Weight	Contribution	Rationale	Sources
Spec & Performance Fit	25	20	Well-matched specs for 15.6-inch laptops.	TechReview, LaptopMag
Brand Strength & Distribution	20	10	Established brand with wide retail presence.	Retail360, BrandEquity
Category Momentum	20	15	Strong demand for laptop bags in Indian market.	GfK, IDC
Price Positioning	20	10	Competitively priced for the features offered.	PriceWatch, RetailToday
Competitive Intensity / Alternatives	10	9	Facing moderate competition with similar offerings.	TechCrunch, GadgetsNow
Use-case/OS Advantage	5	2	Tailored for business use with water-resistant design.	BusinessInsider
Final Market Score	100	66/100 (3.30/5)	Well-positioned laptop backpack with strong specs and competitive pricing.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—