Urban Platter Cranberry Boost - 40g

0 reviews
Smart Rank ⓘ 54/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the health benefits of premium quality cranberries with Urban Platter Freeze-Dried Cranberry Powder, perfect for smoothies and baking.
  • This versatile powder retains nutrients and flavor, making it easy to enhance your favorite recipes or create refreshing drinks.
  • Conveniently add a burst of cranberry goodness to yogurt, baking, or even water, simplifying your healthy lifestyle.
  • Ideal for anyone seeking a quick and easy way to incorporate cranberries into their diet without the hassle of fresh fruit.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Urban Platter's cranberry powder is a strong health-focused product in a growing segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 15
Total / Avg 4.50★ 15
Consensus: 4.50★ from 15 total reviews
Rs.645.00 Rs.650.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Product Name Urban Platter Freeze-Dried Cranberry Powder
Weight 40g
Price 650.0000
Key Features Made from premium quality cranberries, Freeze-dried to retain nutrients and flavor, Versatile and easy to incorporate into various recipes
Pros Retains nutrients and flavor, Easy to incorporate into recipes, Versatile and convenient
Cons May not have the same texture as fresh cranberries
Details
Urban Platter Freeze-Dried Cranberry Powder is made from premium quality cranberries that have been freeze-dried to retain their nutrients and flavor. This powder is versatile and can be easily added to smoothies, yogurt, baking recipes, or even mixed with water for a refreshing cranberry drink.

Key Features: - Made from premium quality cranberries - Freeze-dried to retain nutrients and flavor - Versatile and easy to incorporate into various recipes

For whom: This cranberry powder is suitable for anyone looking to incorporate the health benefits of cranberries into their diet. It is especially great for individuals who want the convenience of using powdered cranberries in their cooking and baking.

Pros: - Retains nutrients and flavor through freeze-drying - Easy to incorporate into various recipes - Versatile and convenient to use

Cons: - May not have the same texture as fresh cranberries

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Freeze-dried cranberry powder is versatile for various health applications. Healthline, FoodNavigator
Brand Strength 20 14 Urban Platter is recognized for quality and health-oriented products. Nielsen, ConsumerReports
Category Momentum 20 15 Dried fruits are gaining popularity in health-conscious segments in India. Nielsen, Statista
Price Positioning 20 10 Pricing is competitive but slightly premium for the Indian market. MarketWatch, EconomicTimes
Competition 10 5 Moderate competition exists but Urban Platter has a unique offering. MarketResearch, Mintel
Use-case Advantage 5 4 Ideal for smoothies and baking, appealing to health enthusiasts. FoodNetwork, WellnessMama
Final Market Score 100 66/100 (3.30/5) Urban Platter's cranberry powder is a strong health-focused product in a growing segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Freeze-dried cranberry powder is versatile for various health applications.
    Sources: Healthline, FoodNavigator
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Urban Platter is recognized for quality and health-oriented products.
    Sources: Nielsen, ConsumerReports
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Dried fruits are gaining popularity in health-conscious segments in India.
    Sources: Nielsen, Statista
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly premium for the Indian market.
    Sources: MarketWatch, EconomicTimes
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Moderate competition exists but Urban Platter has a unique offering.
    Sources: MarketResearch, Mintel
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for smoothies and baking, appealing to health enthusiasts.
    Sources: FoodNetwork, WellnessMama
Summary
Urban Platter's cranberry powder is a strong health-focused product in a growing segment.

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Price Comparison

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Rs.645.00 Rs.650.00

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Urban Platter Freeze-Dried Cranberry Powder, 40g

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Rs.645.00 Rs.650.00