DIGNITY Premium Pant Style Adult Diapers Medium - 30 Pieces with Wetness Indicator and Leakage Protection for up to 12 Hours

This DIGNITY Premium Pant Style Adult Diapers comes in a pack of 30 pieces and is designed with a wetness indicator and leakage protection for up to 10-12 hours of protection.

Key Features:
- Pant style design for easy wear and removal
- Wetness indicator to notify when diaper needs changing
- Leak protection for up to 10-12 hours

For whom:
These adult diapers are suitable for individuals who require long-lasting protection and comfort for managing incontinence.

Pros:
- Comfortable pant style design
- Wetness indicator for convenient changing
- Long-lasting leak protection

Cons:
- May be more expensive compared to other adult diapers on the market
- Size may not fit all individuals perfectly

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers key features like wetness indicator and leakage protection.	Consumer Reports
Brand Strength	20	15	Established brand with positive consumer reviews.	Brandwatch
Category Momentum	20	10	Growing demand for premium adult diapers in Indian market.	Euromonitor
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Gazette
Competition	10	6	Facing competition from both local and international brands in the segment.	Business Standard
Use-case Advantage	5	5	Tailored for individuals needing long-lasting protection and comfort.	Healthline
Final Market Score	100	66/100 (3.30/5)	Strong brand and feature fit position the product well in the growing premium adult diaper market in India.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—