The Whole Truth Protein Bars Peanut Cocoa Pack of 6 x 52g each No Added Sugar No Preservatives No Artificial Sweeteners No Gluten or Soy All Natural Ingredients

Key Features: - Made with all natural ingredients - No added sugar, preservatives, artificial sweeteners, gluten, or soy - Packed with protein for a satisfying and filling snack

For whom: - People looking for a healthy and convenient snack option - Those with dietary restrictions such as gluten or soy intolerance - Anyone wanting a protein-rich snack to fuel their day

Pros: - Delicious peanut cocoa flavor - High protein content for sustained energy - Clean ingredient list without any unnecessary additives

Cons: - May be a bit pricey compared to traditional snack bars - Limited flavor options available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aligned with current trend of no added sugar and natural ingredients	Grocery Times, FoodBizDaily
Brand Strength	20	10	Established brand reputation for quality and natural ingredients	Brand Equity, Retail360
Category Momentum	20	15	Growing demand for healthy snack options in Indian market	Mintel, Euromonitor
Price Positioning	20	10	Competitive pricing compared to similar products in the market	PriceWatch, RetailToday
Competition	10	6	Facing competition from established protein bar brands in the market	NutriInsight, HealthMarketWatch
Use-case Advantage	5	5	Convenient snack option for health-conscious consumers on-the-go	FoodieMag
Final Market Score	100	66/100 (3.30/5)	The Whole Truth Protein Bars Peanut Cocoa offers a competitive and healthy snack option in the Indian market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—