Tata 1mg Fish Oil Capsules with EPA 180mg DHA 120mg for Hearth and Bone Health Skin Hair Health For Men Women No Fishy Burps Non GMO Pack of 60

Key Features: - Each capsule contains 180mg of EPA and 120mg of DHA - Promotes heart and bone health - Supports skin and hair health - No fishy burps - Non-GMO ingredients
For Whom: - Suitable for both men and women - Ideal for individuals looking to incorporate fish oil into their daily diet for various health benefits
Pros: - High levels of EPA and DHA - Promotes overall health and well-being - No unpleasant aftertaste - Convenient capsule form for easy consumption
Cons: - May not be suitable for individuals with fish allergies - Requires daily intake for best results

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Balanced EPA and DHA levels cater to heart and bone health needs	Nutrition Journal
Brand Strength	20	15	Tata brand known for quality and trust in Indian market	Brand Equity
Category Momentum	20	10	Growing demand for dietary supplements in India	Mintel
Price Positioning	20	10	Competitively priced compared to similar fish oil supplements	Retail Today
Competition	10	6	Facing competition from established fish oil supplement brands in India	Business Standard
Use-case Advantage	5	5	Addresses skin and hair health concerns for both men and women	Health Magazine
Final Market Score	100	66/100 (3.30/5)	Tata 1mg Fish Oil Capsules offer a well-rounded solution for heart, bone, skin, and hair health in a competitive market.

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