RiteBite Max Protein Daily Fruit Nut Protein Bars with 10g Protein 5g Fiber Vit A C E No Cholesterol Trans Fat For Upto 2h of Energy Healthy Snack 50g Pack of 24

RiteBite Max Protein Daily Fruit Nut Protein Bars are a convenient and nutritious snack option for anyone looking to increase their protein intake throughout the day.

Key Features: - Each bar contains 10g of protein and 5g of fiber, making them a filling and satisfying snack option. - Fortified with Vitamins A, C, and E for added nutrition and immune support. - Free from cholesterol and trans fats, making them a healthier snack choice. - Provides up to 2 hours of sustained energy, perfect for busy days on the go.

For whom: These protein bars are suitable for anyone looking to increase their protein intake, whether for fitness, weight management, or overall health and wellness goals.

Pros: - Convenient and portable snack option for on-the-go lifestyles. - High protein and fiber content helps keep you feeling full and satisfied. - Fortified with essential vitamins for added nutritional benefits. - No cholesterol or trans fats make them a healthier snack choice.

Cons: - Some may find the taste or texture of the bars to be too dense or chewy. - May not be suitable for those with nut allergies or sensitivities.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	High protein and fiber content aligns with current consumer preferences for nutritious snacks.	Nielsen
Brand Strength	20	18	Established brand with good reputation in the nutrition segment.	Euromonitor
Category Momentum	20	15	Growing demand for healthy snacks in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	8	Facing moderate competition from other protein bars and healthy snack options.	IRI
Use-case Advantage	5	5	Provides quick energy for up to 2 hours, catering to on-the-go consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand and product fit in growing health snack market in India.

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