PROTUFF Protein Vegan Choco Almond Fudge Energy Bar Zero Added Sugar Box of 6 Bars X 30g each 180g Orange

- Key Features: PROTUFF Protein Vegan Choco Almond Fudge Energy Bars are packed with plant-based protein, delicious chocolate almond fudge flavor, and zero added sugar. Each box contains 6 bars, each weighing 30g for a total of 180g.
- For whom: This energy bar is perfect for anyone looking for a nutritious and convenient snack to fuel their day. It is especially great for those following a vegan lifestyle or looking to increase their protein intake without added sugars.
- Pros: The PROTUFF Protein Vegan Choco Almond Fudge Energy Bars are a tasty and guilt-free way to satisfy your sweet cravings while staying on track with your health goals. They are also easy to grab on-the-go and provide a good source of energy.
- Cons: Some may find the texture of the bar to be a bit dense, and the chocolate flavor may be a bit strong for those who prefer milder options. Additionally, the small size of the bars may not be filling enough for some individuals as a meal replacement.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Zero added sugar and vegan ingredients align with current health trends	Nielsen
Brand Strength	20	10	Established brand reputation in the health food segment	Euromonitor
Category Momentum	20	15	Growing demand for healthy snack options in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	GfK
Competition	10	6	Facing moderate competition from other established health bar brands	IRI
Use-case Advantage	5	5	Convenient snack option for health-conscious individuals	Kantar
Final Market Score	100	66/100 (3.30/5)	Well-positioned in the growing Indian health food market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—