MAXO Genius LV 45ml Pack of 2

The MAXO Genius LV is a revolutionary mosquito repellent liquid that offers protection against mosquitoes effectively. It is a safe and environmentally friendly way to keep mosquitoes at bay.

Key Features: - Long-lasting protection up to 8 hours per refill - Uses advanced formula to repel mosquitoes effectively - Odorless and non-toxic, safe for indoor use - Easy to use and refill, no need for external power source

For whom: The MAXO Genius LV is suitable for anyone who wants to protect themselves from mosquitoes, especially families with young children, elderly individuals, or individuals who are prone to mosquito bites.

Pros: - Works effectively to repel mosquitoes - Long-lasting protection - Easy to use and refill - Safe for indoor use

Cons: - May not be as effective in large outdoor areas or areas with high mosquito population

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique formulation catering to specific dietary needs	FSSAI
Brand Strength	20	10	Established brand reputation in the health and wellness sector	Brand Equity
Category Momentum	20	15	Growing demand for diet & nutrition products in Indian market	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products in the market	Retail360
Competition	10	6	Facing moderate competition from established and emerging brands	Euromonitor
Use-case Advantage	5	5	Addresses a common health concern prevalent in Indian consumers	Healthcare India
Final Market Score	100	66/100 (3.30/5)	Strong product positioning in the competitive diet & nutrition market segment.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—