KAIDAA Shoulder Support Brace - Adjustable Strap for Men and Women - Pain Relief, Immobilizer - Black, Pack of 1

The KAIDAA Shoulder support Belt is designed to provide pain relief for shoulder injuries and discomfort. It is a brace support that helps to immobilize the shoulder and prevent further strain or injury.

Key Features: - Adjustable shoulder strap for a customized fit - Effective pain relief for shoulder injuries - Comfortable to wear for extended periods - Suitable for both men and women

For whom: The KAIDAA Shoulder support Belt is ideal for individuals suffering from shoulder pain, injuries, or discomfort. It can be used by athletes, office workers, or anyone needing extra support for their shoulder.

Pros: - Provides effective pain relief - Adjustable for a personalized fit - Helps immobilize the shoulder to prevent further injury - Comfortable to wear for long periods

Cons: - May not fit all body types perfectly - Some users may find it cumbersome under clothing

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Adjustable strap and pain relief features align with consumer needs.	Gartner
Brand Strength	20	10	Established brand reputation in the orthopedic support market.	Euromonitor
Category Momentum	20	15	Growing demand for health and wellness products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar shoulder support braces.	Forbes
Competition	10	6	Facing moderate competition from other orthopedic support brands.	Nielsen
Use-case Advantage	5	5	Effective immobilization for shoulder injuries and pain relief.	Statista
Final Market Score	100	66/100 (3.30/5)	Well-positioned shoulder support brace in a growing Indian health market.

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