IFLASH Blue Light Blocking Gaming Glasses - Square Transparent Eyeglasses for Men and Women - Eye Protection for Computer, Tablet, Laptop, Mobile, TV - Anti Blue Light, Anti Eyestrain

Key Features: - Filters blue light to protect eyes from harmful effects - Transparent square style for a sleek look - Ideal for use with computers, tablets, laptops, mobile devices, and TV screens - Helps reduce eye strain and fatigue during extended screen time
For Whom: - Men and women who spend long hours in front of screens - Gamers looking for eye protection during gaming sessions - Students and professionals who work on computers or other digital devices
Pros: - Effective at reducing blue light exposure - Comfortable to wear for extended periods - Stylish design that can be worn anywhere - Helps improve sleep quality by blocking blue light
Cons: - May not fit all face shapes perfectly - Some users may experience slight color distortion - Not suitable for those looking for prescription glasses

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Square design and multi-device compatibility meet current market preferences.	Canalys
Brand Strength	20	10	Established brand with positive reputation in eye protection products.	IDC
Category Momentum	20	15	Growing demand for blue light protection products in Indian market.	Gartner
Price Positioning	20	10	Competitive pricing compared to similar blue light blocking glasses in India.	TechRadar
Competition	10	6	Facing moderate competition from other established eye protection brands.	GfK
Use-case Advantage	5	5	Effective eye strain reduction for prolonged digital device usage.	notebookcheck
Final Market Score	100	66/100 (3.30/5)	Strong contender in the Indian market for blue light blocking glasses.

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