HYP Protein Cookies Double Chocolate 6x42g 10g Protein per Cookie Made With Whole Wheat Flour High Protein High Fiber Low Sugar Protein Snack

These HYP Protein Cookies are a delicious and convenient way to add extra protein to your diet.

Key Features: Each cookie contains 10g of protein, made with whole wheat flour, high in fiber, low in sugar, and a perfect on-the-go protein snack.

For Whom: These protein cookies are perfect for anyone looking to increase their protein intake, whether you're an athlete, fitness enthusiast, or just looking for a healthier snack option.

Pros: High protein content, made with whole wheat flour for added nutrients, high in fiber to keep you full longer, low in sugar compared to other cookies.

Cons: Some people may find the texture of the cookie to be a bit dense, especially if they prefer softer cookies.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aligns with consumer preference for high-protein, low-sugar snacks.	Euromonitor
Brand Strength	20	18	Established brand with a reputation for quality products.	Brandwatch
Category Momentum	20	15	Growing demand for high-protein snacks in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar protein snacks in the market.	Retail360
Competition	10	0	Intense competition in the high-protein snack segment in India.	Nielsen
Use-case Advantage	5	3	Convenient protein snack option for health-conscious consumers.	GroceryGazette
Final Market Score	100	66/100 (3.30/5)	Strong brand and product fit in a growing market, but faces stiff competition.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—