HealthyHey Plant Protein Powder - Low Net Carbs, Non Dairy, Gluten Free, Lactose Free, No Sugar Added, Soy Free, Non GMO, 1Kg - Strawberry Flavor

HealthyHey Nutrition Plant Protein Powder is a high-quality protein supplement designed to help support muscle growth and repair. Made with a blend of pea protein, brown rice protein, and other plant-based sources, this protein powder is perfect for those looking to increase their protein intake without consuming dairy or soy.

Key Features: - Low net carbs - Non-dairy - Gluten-free - Lactose-free - No sugar added - Soy-free - Non-GMO

This plant protein powder is ideal for individuals who follow a vegetarian or vegan diet, as well as those who have dairy or soy sensitivities. It can be used as a post-workout supplement or added to smoothies, oatmeal, or baked goods for an extra protein boost.

Pros: - Contains a blend of plant-based proteins - Free from common allergens like dairy, gluten, and soy - Low in net carbs and sugar - Non-GMO

Cons: - Some users may find the taste of the strawberry flavor to be too sweet - May not mix as smoothly as whey protein powders

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aligns with current trend of low net carbs, non-dairy, and gluten-free products.	Euromonitor, Retail360
Brand Strength	20	18	Established brand with positive consumer reviews and reputation for quality.	Amazon, Flipkart
Category Momentum	20	15	Growing demand for plant-based protein products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GroceryTrends
Competition	10	8	Facing competition from other established plant protein powder brands in the market.	NutriInsight
Use-case Advantage	5	5	Offers a unique strawberry flavor which appeals to health-conscious consumers.	HealthMag
Final Market Score	100	76/100 (3.80/5)	Strong product positioned well in growing plant-based protein market in India.

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