Gatsby Styling Fiber Hair Wax for Men - Bold Rise 75g - High Volume, Natural Finish, Strong Hold, Re-Stylable, Easy Wash Off - Ideal for High Quiff Hair Styles

About Product: Gatsby Styling Fiber Hair Wax Bold Rise is a premium hair styling product designed to give you high volume and a natural finish. It offers a strong hold that lasts all day and can be restyled anytime you want.

Key Features: - High volume - Natural finish - Strong hold - Re-stylable - Easy wash off

For whom: This hair styling wax is perfect for men who want to achieve a high quiff hair style that stays in place all day long. It is suitable for all hair types and lengths.

Pros: - Offers a strong hold - Adds volume to your hair - Easy to wash off - Can be restyled throughout the day

Cons: - Some users may find the texture to be too sticky - The scent may be too strong for some people

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers high volume, strong hold, and easy wash off, aligning with market trends.	Euromonitor
Brand Strength	20	15	Gatsby is a well-known brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	10	Growing demand for men's grooming products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from other established hair wax brands in India.	MarketWatch
Use-case Advantage	5	5	Ideal for high quiff hair styles, a popular choice among Indian men.	GroomingToday
Final Market Score	100	66/100 (3.30/5)	Gatsby Styling Fiber Hair Wax for Men - Bold Rise 75g is well-positioned in the Indian market for men's grooming products.

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