Dr. TORSO Adjustable Height Strong Walking Stick: Lightweight Mild Steel Body, Ideal for Men, Women, and Elderly Patients - Black

- This walking stick is designed to provide support and stability while walking. It is made from mild steel, making it durable and long-lasting.

- The key features of this walking stick include adjustable height, a comfortable handle for a firm grip, and a lightweight design for easy portability.

- This walking stick is suitable for men, women, patients, and elderly people who need assistance while walking or standing for long periods of time.

- Pros: The adjustable height makes it suitable for users of different heights. The lightweight design makes it easy to carry around. Cons: Some users may find the handle uncomfortable for extended use. The mild steel material may not be as stylish as other materials like aluminum.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Adjustable height and lightweight body meet market needs	Business Standard, Livemint
Brand Strength	20	10	Established brand with positive customer reviews	TOI, Hindu
Category Momentum	20	15	Growing demand for mobility aids in Indian market	Mint, ET
Price Positioning	20	10	Competitive pricing compared to similar products	Economic Times, Financial Express
Competition	10	6	Facing competition from both local and international brands	Business Today, CNBC
Use-case Advantage	5	5	Suitable for men, women, and elderly patients	Hindustan Times
Final Market Score	100	66/100 (3.30/5)	Strong market potential for Dr. TORSO Walking Stick in India

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—