Conscious Chemist Hydrating Milky Face Toner with 7 Ceramide Complex and Niacinamide - Calming, Smoothing, and Strengthening Skin Barrier Toner for All Skin Types - 100ml - For Glowing Skin - Men and Women

About Product:

The Conscious Chemist Hydrating Milky Face Toner is a gentle yet effective toner that is specially formulated with a 7 Ceramide Complex and Niacinamide to provide hydration, calmness, smoothing, and strengthening of the skin barrier. This toner is suitable for all skin types and is designed to leave your skin glowing and refreshed.

Key Features:

- Contains a 7 Ceramide Complex for hydration and skin barrier protection
- Formulated with Niacinamide to calm and smooth the skin
- Suitable for all skin types
- Helps to strengthen the skin barrier
- Leaves skin glowing and refreshed

For whom:

This Hydrating Milky Face Toner is suitable for both men and women of all skin types who are looking to hydrate, calm, smooth, and strengthen their skin barrier. Whether you have dry, oily, combination, or sensitive skin, this toner can help improve the overall health and appearance of your skin.

Pros:

- Lightweight and non-greasy formula
- Hydrates and calms the skin
- Strengthens the skin barrier
- Suitable for all skin types
- Leaves skin glowing and refreshed

Cons:

- Some may find the scent too strong
- May not be suitable for those with ultra-sensitive skin
- Can be a bit pricey for some budgets

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with popular skin-enhancing ingredients.	Vogue
Brand Strength	20	18	Established brand with positive reputation in skincare industry.	Brandwatch
Category Momentum	20	15	Growing demand for premium skincare products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	0	Highly competitive market with many established and emerging brands.	Forbes
Use-case Advantage	5	3	Addresses multiple skin concerns suitable for diverse Indian consumers.	Elle
Final Market Score	100	66/100 (3.30/5)	Innovative toner with strong brand and feature fit, facing competitive market.

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