Complan Nutri-Gro Chocolate Powder 200g x 2 Pack

Complan Nutri Gro Chocolate Powder is a nutritious drink that is specially formulated to provide essential nutrients for growing children. It is packed with vital vitamins and minerals that are important for healthy growth and development.

Key Features:

- Contains essential vitamins and minerals
- Rich chocolate flavor that kids love
- Provides necessary nutrients for growing children

For whom:

Complan Nutri Gro Chocolate Powder is suitable for children who are in their growing years and need extra nutrition to support their development. It is ideal for picky eaters who may not be getting all the nutrients they need from their regular diet.

Pros:

- Convenient and easy to prepare
- Tasty flavor that kids enjoy
- Provides essential nutrients for growing children

Cons:

- Some may find the taste too sweet
- May not be suitable for children with specific dietary restrictions or allergies

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Chocolate flavor and 200g pack size align well with consumer preferences in India.	Nielsen
Brand Strength	20	10	Complan is a well-established brand in India known for nutritional products.	Euromonitor
Category Momentum	20	15	Growing demand for diet and nutrition products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing competition from other established brands offering similar products.	IRI
Use-case Advantage	5	5	Convenient packaging and easy to prepare, suitable for daily use.	Kantar
Final Market Score	100	66/100 (3.30/5)	Complan Nutri-Gro Chocolate Powder 200g x 2 Pack holds a strong position in the growing Indian diet & nutrition market.

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