Comfort Perfume Deluxe After Wash Fabric Conditioner Royale 850ml Liquid Fabric Softener with Fine French Fragrance - Freshness, Softness, and Shine

Comfort Perfume Deluxe After Wash Fabric Conditioner Royale is a 850 ml liquid fabric softener that gives your clothes a luxurious touch thanks to its fine French fragrance.

Key Features: - Infused with a delightful French fragrance that keeps your clothes smelling fresh all day long. - Provides softness and shine to your fabrics, making them feel comfortable against your skin. - Helps reduce wrinkles and static cling in your clothes, making them easier to iron and wear. - Suitable for both hand and machine wash, making it convenient for all types of users.

For whom: Comfort Perfume Deluxe After Wash Fabric Conditioner Royale is perfect for anyone looking to add a touch of luxury and freshness to their laundry routine. Whether you want your clothes to smell great, feel soft, or look vibrant, this fabric softener is a great choice for you.

Pros: - Long-lasting fragrance that keeps your clothes smelling fresh for days. - Softens fabrics and reduces static cling, making ironing and wearing clothes more comfortable. - Easy to use and suitable for both hand and machine wash.

Cons: - Some users may find the fragrance too strong for their liking. - May not be suitable for individuals with sensitive skin or allergies to fragrances.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a unique combination of freshness, softness, and shine	GfK
Brand Strength	20	10	Established brand with loyal customer base in fabric care segment	Euromonitor
Category Momentum	20	15	Growing demand for premium fabric softeners in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium fabric conditioners	Nielsen
Competition	10	6	Facing competition from established and new entrants in the fabric softener market	IRI
Use-case Advantage	5	5	Addresses the need for long-lasting fragrance and fabric care	Kantar
Final Market Score	100	66/100 (3.30/5)	Premium fabric softener with a strong brand and competitive pricing in a growing market

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