Cetaphil Sun SPF 30 Sunscreen Gel 100 ml - Hydrating, Nourishing, Chemical-Free Sun Protection

This Cetaphil Sun SPF 30 Sunscreen Gel provides chemical-free sun protection while hydrating and nourishing the skin. It comes in a convenient 100ml size, making it easy to carry around for on-the-go sun protection.

Key Features:
- SPF 30 for broad spectrum UVA/UVB protection
- Hydrates and nourishes the skin
- Chemical-free formula
- Suitable for all skin types

For whom:
This sunscreen gel is suitable for anyone looking for effective sun protection without the use of harsh chemicals. It is ideal for those with sensitive skin or those who prefer natural ingredients in their skincare products.

Pros:
- Non-greasy formula absorbs quickly into the skin
- Provides long-lasting protection against sun damage
- Hydrating properties help keep skin moisturized

Cons:
- May require frequent reapplication, especially after swimming or sweating
- Some users may find the gel texture to be a bit sticky

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	SPF 30, hydrating and nourishing properties meet consumer preferences for effective and skin-friendly sunscreens.	GfK
Brand Strength	20	18	Cetaphil is a well-known and trusted brand in the skincare industry.	Euromonitor
Category Momentum	20	15	Growing demand for chemical-free sun protection products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Nielsen
Competition	10	8	Facing moderate competition from other established sunscreen brands offering similar benefits.	IRI
Use-case Advantage	5	5	Suitable for daily use and provides chemical-free sun protection, appealing to health-conscious consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position Cetaphil Sun SPF 30 Sunscreen Gel well in the growing Indian market for chemical-free sun protection.

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