Cello Medico First Aid Box with Tight Lock Mechanism, Convenient Handle - Multi-Purpose Storage for Medicines, Bandages, and Tools - White/Red

The Cello Medico First Aid Box is a durable and compact plastic box with a tight lock mechanism to keep your medical supplies safe and secure. It features a convenient handle for easy carrying and transport. This multi-purpose box is suitable for storing medicines, bandages, ointments, and medical tools. The white and red color combination gives it a clean and professional look.
Key Features: - Durable plastic construction - Tight lock mechanism - Convenient handle for easy carrying - Multi-purpose storage for medical supplies - White and red color combination for a professional look
For whom: This first aid box is perfect for households, offices, schools, and any place where medical supplies may be needed. It is suitable for individuals who want to keep their medical supplies organized and easily accessible in case of emergencies.
Pros: - Compact and portable design - Secure tight lock mechanism - Convenient handle for easy carrying - Suitable for a variety of medical supplies - Professional and clean appearance
Cons: - May be too small for storing larger medical equipment - Some users may prefer a different color combination - Could benefit from additional compartments for better organization.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The tight lock mechanism and convenient handle offer added value for consumers	The Hindu, Business Today
Brand Strength	20	10	Cello is a well-known brand in India for quality plastic products	Business Standard, Livemint
Category Momentum	20	15	Growing demand for first aid products in Indian market	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar first aid boxes in the market	CNBC, Economic Times
Competition	10	6	Facing moderate competition from other established first aid box brands	Financial Express, Business Insider
Use-case Advantage	5	5	Versatile storage options make it suitable for various medical supplies	India Today
Final Market Score	100	66/100 (3.30/5)	Cello Medico First Aid Box offers a well-balanced mix of features and pricing in the growing Indian first aid market.

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