Bold Care Aqua Rush Foaming Intimate Wash for Men 120ml with Tea Tree Oil, Aloe Vera, and Witch Hazel - pH Balancing Wash, Alcohol-Free, Paraben-Free, Sulphate-Free, Prevents Itching, Irritation, and Bad Odor

**About Product** Bold Care Aqua Rush Foaming Intimate Wash for Men is a specially formulated intimate wash designed specifically for men. It contains tea tree oil, aloe vera, and witch hazel to provide a gentle yet effective cleanse while balancing pH levels. **Key Features** - Formulated with tea tree oil, aloe vera, and witch hazel - pH balancing wash - Alcohol, paraben, and sulfate-free - Helps prevent itching, irritation, and bad odor **For whom** This intimate wash is designed for men who want to maintain optimal hygiene in their intimate areas. It is suitable for men of all ages and skin types. **Pros** - Gentle and effective cleanse - pH balancing formula - Helps prevent itching, irritation, and bad odor - Free from alcohol, parabens, and sulfates **Cons** - Some men may prefer a different scent - May not lather as much as some other intimate washes on the market

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Contains key ingredients like Tea Tree Oil, Aloe Vera, and Witch Hazel, aligning with consumer preferences for natural products.	Euromonitor
Brand Strength	20	10	Established brand with positive reputation in the personal care segment.	Brandwatch
Category Momentum	20	15	Growing demand for men's intimate hygiene products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from established and emerging brands in the men's intimate wash segment.	Nielsen
Use-case Advantage	5	5	Addresses specific needs of men's intimate hygiene, offering pH balancing and odor prevention benefits.	GFK
Final Market Score	100	66/100 (3.30/5)	Well-positioned men's intimate wash with natural ingredients catering to a growing market demand.

Factor	Rating (out of 5)	Notes
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Community Hype	0.0	—
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