Bikaji Bhujia - No. 1 Authentic Indian Snack 1kg Pack

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and flavor mix position it well in growing Indian snack market.
Rs.350.00 Rs.350.00
Best price from Amazon.in Amazon.in

Details

- About Product

Bikaji Bhujia is a popular Indian snack known for its spicy and savory taste. Made from gram flour and a blend of traditional Indian spices, this snack is perfect for munching on any time of the day.

- Key Features

This 1kg pack offers a generous amount of Bhujia, making it perfect for sharing with family and friends. The snack is crispy, flavorful, and addictively delicious, making it a must-have for snack lovers.

- For whom

This product is perfect for anyone who enjoys spicy and savory snacks, whether it's for a quick snack on the go, to serve guests at a party, or to enjoy with a cup of tea.

- Pros & Cons

Pros: The Bhujia is made from high-quality ingredients, has a long shelf life, and comes in a convenient pack size. Cons: Some may find it too spicy for their taste.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Balanced mix of traditional and modern flavors. Taste of India
Brand Strength 20 18 Established brand with high consumer trust. Brand Equity
Category Momentum 20 15 Strong growth in Indian snack market. Mintel
Price Positioning 20 10 Competitively priced for its quality and quantity. Retail360
Competition 10 8 Facing increasing competition from local and global brands. MarketWatch
Use-case Advantage 5 5 Versatile snack suitable for various occasions. Foodie Times
Final Market Score 100 76/100 (3.80/5) Strong brand and flavor mix position it well in growing Indian snack market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Bikaji Bhujia No 1 Authentic Indian Snack 1Kg Pack

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Best price
Rs.350.00 Rs.350.00