Restful Sleep Aid: 10mg Melatonin Magnesium Ashwagandha Chamomile Capsules - Natural Sleep Supplement for Men and Women - Non-Habit Forming - 60 Capsules/30 Day Supply

About Product: Our Be On DND is a natural sleeping aid designed to help induce restful sleep and aid in muscle recovery. It contains a blend of melatonin, magnesium, ashwagandha, and chamomile to promote a deep and sound slumber. Key Features: - Contains 10mg of melatonin for improved sleep quality - Includes magnesium and ashwagandha to help relax muscles and reduce stress - Non-habit forming formula to promote healthy sleep patterns - 60 capsules for a 30-day supply For whom: This product is suitable for both men and women who struggle with falling asleep or staying asleep throughout the night. It is also beneficial for individuals looking to improve muscle recovery after workouts. Pros: - Natural ingredients promote a restful sleep without the risk of dependency - Combination of melatonin, magnesium, ashwagandha, and chamomile offers a comprehensive sleep support solution - Easy-to-take capsules for convenient use Cons: - Individual results may vary in terms of efficacy and response time - Some users may experience mild side effects such as drowsiness or grogginess the next day

Overall, Be On DND is a great option for those looking for a natural and effective way to improve their sleep quality and support muscle recovery.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Well-balanced formulation catering to Indian consumer preferences.	Healthline
Brand Strength	20	18	Established brand with positive consumer reviews in India.	Amazon, Flipkart
Category Momentum	20	15	Growing demand for natural sleep aids in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in India.	1mg, Netmeds
Competition	10	8	Facing moderate competition from established and new brands in India.	Business Standard
Use-case Advantage	5	5	Addresses common sleep issues faced by Indian consumers.	Times of India
Final Market Score	100	76/100 (3.80/5)	Strong market potential for the Restful Sleep Aid in the Indian diet & nutrition segment.

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