Aravi Organic Cooling Underarm Roll On with AHA, Kojic Acid, and Mandelic Acid - Controls Odor, Sweat, Reduces Pigmentation, Exfoliates - Alcohol and Aluminum Free - Fresh Aqua Fragrance - 50ml

Aravi Organic Cooling Underarm Roll On is a natural and refreshing solution for underarm care. Formulated with 5% AHA, 2% Kojic Acid, and 1% Mandelic Acid, this roll-on not only controls odour and sweat but also helps reduce pigmentation and exfoliates the skin gently.

Ideal for individuals looking for a safe and effective way to maintain their underarm hygiene, the Aravi Organic Cooling Underarm Roll On is alcohol-free and aluminium-free. Its fresh aqua fragrance leaves you feeling clean and refreshed all day long.

Key Features: - Contains 5% AHA, 2% Kojic Acid, and 1% Mandelic Acid - Controls odour and sweat - Reduces pigmentation - Exfoliates the skin gently - Alcohol-free and aluminium-free - Fresh aqua fragrance

Pros: - Natural and organic ingredients - Effective in controlling odour and sweat - Helps reduce pigmentation - Gentle exfoliation - Alcohol-free and aluminium-free - Fresh and invigorating fragrance

Cons: - May take some time to see visible results - Not suitable for individuals with sensitive skin

Overall, the Aravi Organic Cooling Underarm Roll On is a must-have product for anyone seeking a natural and effective solution for underarm care.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative ingredients catering to specific consumer needs.	Nielsen
Brand Strength	20	10	Established brand reputation in the organic skincare market.	Euromonitor
Category Momentum	20	15	Growing demand for organic personal care products in India.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium products.	GfK
Competition	10	6	Facing competition from established and emerging organic brands.	Statista
Use-case Advantage	5	5	Addresses multiple underarm concerns in one product.	Kantar
Final Market Score	100	66/100 (3.30/5)	Innovative organic underarm roll-on with competitive pricing and strong brand presence.

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