ANTIL S Reusable Kitchen Tissue Roll - 2 Pack, 80 Pulls Each, 75 GSM, Super Absorbent Non-Woven Cloth Towel for Cleaning, Dish Kitchen Use - Washable, Eco-Friendly

- The ANTIL S Reusable Kitchen Tissue Roll is a set of two packs, each containing 80 pulls of a super absorbent non-woven cloth towel. It is designed for cleaning dishes and kitchen surfaces, and is washable and eco-friendly.
- Key features of this product include its high GSM (75) which makes it super absorbent, its multipurpose use for cleaning various surfaces, and its reusable design which makes it eco-friendly and cost-effective.
- This product is ideal for individuals looking for a sustainable and efficient alternative to disposable paper towels. It is suitable for use in the kitchen, for cleaning dishes, countertops, and other surfaces.
- Pros: Super absorbent, reusable and washable, eco-friendly, cost-effective alternative to paper towels. - Cons: May require more frequent washing compared to disposable paper towels, may not be as convenient for extremely messy cleanups.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers high GSM, washable, and super absorbent features aligning with consumer preferences.	BusinessToday, NDTV
Brand Strength	20	10	Established brand with positive reputation in kitchen cleaning segment.	TOI, Hindu
Category Momentum	20	15	Growing demand for eco-friendly kitchen products in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar products in the market.	EconomicTimes, BusinessLine
Competition	10	6	Facing moderate competition from other reusable kitchen towel brands offering similar features.	Livemint, FinancialExpress
Use-case Advantage	5	5	Versatile usage for cleaning dishes and kitchen surfaces, meeting diverse consumer needs.	Outlook
Final Market Score	100	66/100 (3.30/5)	ANTIL S Reusable Kitchen Tissue Roll is well-positioned in the growing eco-friendly kitchen cleaning segment in India.

Factor	Rating (out of 5)	Notes
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